Cracker Barrel Cheese has always been about award-winning craft and quality, a discerning choice. Beyond just purveying the exceptional product, BrandOpus built on the Cracker Barrel brand’s success by increasing premiumisation while delivering moments of everyday specialness every day. Cheese is never just cheese, and a moment with cheese is one of life’s simple pleasures—whether […]
Irish Distillers have unveiled a new look for their iconic Redbreast range, more than a century after the brand was first introduced. Nude Brand Creation partnered with the revered Irish brand to develop the new packaging, with the aim to highlight Redbreast’s strong heritage and endearing brand personality, whilst also broadening its appeal to a […]
URBAN eat is relaunching its popular Food to Go range including new ranges and a striking new look – offering ‘Food with Attitude’ to consumers and its best ever tasting range. The £120million brand is introducing new recipes and flavours, including new Street Food and Deli ranges which aim to capitalise on the latest food […]
Mars Edge, a new entrepreneurial arm of Mars, Incorporated dedicated to human health and wellness through targeted nutrition, has launched a new product rich in protein and micronutrients in India, with a comprehensive brand and packaging strategy by Straight Forward Design. As part of Mars Edge’s drive to create better lives through nutrition, GoMo Dal Crunchies have been […]
Branding agency Williams Murray Hamm is behind a striking and sophisticated, paisley-inspired brand identity for a new collection of rare and old single malts called the Secret Speyside Collection. The 15 single malts in the collection have been distilled at four seldom-seen distilleries and all aged between 18 and 30 years old. Williams Murray Hamm’s […]
James White Drinks has unveiled a refreshing modern design for its popular Beet It Organic beetroot juice, which has been bottled in rural Suffolk since 2005. Introducing James White’s new style logo, the new design incorporates the original calligraphy and a refreshed stylised beetroot illustration and complements the new “Bold by Nature” company strapline and […]
21 SEEDS is shaking up the spirits industry. The new women-owned tequila brand boasts a lineup of three handcrafted options with proprietary agave blends and naturally infused flavours: cucumber jalapeño, grapefruit hibiscus, and Valencia orange. BRIGADE worked closely with the 21 SEEDS team to build their brand and design impactful packaging for their tequila, in addition […]
Global branding experts BrandOpus are thrilled to be working with Cottage Delight to relaunch their brand; with a new narrative, brand mark and wider visual identity, including structural design across all packaging formats. Founded over 40 years ago in Staffordshire, Cottage Delight pride themselves on crafting their products locally by hand. They came to the […]
Asian food brand Kelly Loves launches in supermarkets across the UK and Europe, with a brand and packaging identity that marries authenticity and accessibility by London studio Without. Kelly Loves has been created by well-known Korean food entrepreneur Kelly Choi, founder of Kelly Deli and Sushi Daily, in a bid to bring wholesome Asian food to […]
Creative agency, Space, has devised and delivered a through-the-line, fashion initiative for Häagen-Dazs to coincide with the launch of its new packaging in Germany. ‘The Design of Exträordinary’ campaign links General Mills’ premium ice cream brand with the prestigious Berlin fashion school, Lette Verein, and leading German fashion designer, Kilian Kerner. A total of 30 […]