ABSOLUT VODKA PARTNERS WITH HEINZ TO LAUNCH A NEW LIMITED-EDITION PASTA SAUCE

<strong>ABSOLUT VODKA PARTNERS WITH HEINZ TO LAUNCH A NEW LIMITED-EDITION PASTA SAUCE</strong>

Absolut, the UK’s No.1 premium vodka[1], has today launched its latest partnership, reinforcing the brand’s long and proud history of inspirational collaborations and bringing to life Absolut’s core belief that incredible things can be achieved when we mix and come together. The brand has partnered with Heinz, creators of world-renowned tomato-based products, to bring its […]

A New Age for NESQUIK, in partnership with FutureBrand

<strong>A New Age for NESQUIK, in partnership with FutureBrand</strong>

A reimagining of NESQUIK’s iconic rabbit mascot, Quicky, sits at the heart of a strategic pivot towards the new NESQUIK world. NESQUIK has partnered with global brand-led business transformation company FutureBrand to deliver a modern brand identity which will boost brand relevancy and enable growth into new audience segments. At the heart of the work […]

Harrison Teams Up with Marugame Udon to Open 10 Sites in 18 Months

<strong>Harrison Teams Up with Marugame Udon to Open 10 Sites in 18 Months</strong>

Full service 360 brand design agency secures partnership to develop a further 150 sites across Europe as part of their ambitious growth plans Marugame Udon appointed full service 360 brand design agency, Harrison, to be their strategic brand and design partners as they took on the challenge of opening 10 restaurants in England across 18 […]

Amstel ULTRA Serves Up Global Partnership with Tennis Star, Rafael Nadal

In his first beer partnership, Rafael Nadal will represent Amstel ULTRA® and Amstel 0.0 over the next three years, as the brands expand into new markets globally.

Amstel ULTRA Serves Up Global Partnership with Tennis Star, Rafael Nadal

Amstel ULTRA®, the premium low-carb, low-calorie light beer, has recruited Tennis legend, Rafael Nadal as a global ambassador for its growing lifestyle product offerings, including Amstel ULTRA® and Amstel 0.0. The three-year deal which marks Nadal’s first partnership with a beer brand, will see the tennis star support the continued expansion of the Amstel brands […]

YouTube and Google UK return to Sponsor The 22nd FAB Awards and The FAB Forum in May

YouTube and Google UK return to Sponsor The 22nd FAB Awards and The FAB Forum in May

The FAB Awards — International Food and Beverage Creative and Effectiveness Awards — is pleased to announce the continuation of their partnership with Google UK Ltd for the sixth consecutive year. Now in their 22nd year, FAB is one of the only Awards program focused entirely on work done for Food And Beverage brands and outlets. It recognises the critical […]

Birds Eye and Sainsbury’s revamp frozen aisle to get people to shop in full colour

Birds Eye and Sainsbury’s revamp frozen aisle to get people to shop in full colour

As part of Birds Eye’s ongoing £6m marketing campaign, ‘Eat in Full Colour’, the frozen food supplier has teamed up with Sainsbury’s to deliver an eye-catching aisle takeover to disrupt shoppers in store and encourage them to add a wider variety of frozen vegetables to their trolley. Running at the Kiln Lane store near Epsom […]

Hennessy Collaborates with Maluma to Blend the Rhythm of Many Nations

Hennessy Collaborates with Maluma to Blend the Rhythm of Many Nations

Hennessy, one of the world’s best-selling Cognac, and global artist Maluma announce a new formal partnership in time for Hispanic Heritage Month, bringing to life the spirit of the brand’s “Never stop. Never settle.” mantra for Latinx audiences. Embracing the music industry has always been part of Hennessy’s DNA, recognising creative minds who blend a […]

Pepsi Spotlighting NFL Fan and Player Celebrations All Season Long with Launch of 100th Season Campaign

Pepsi Spotlighting NFL Fan and Player Celebrations All Season Long with Launch of 100th Season Campaign

100 seasons of the National Football League (NFL) means 100 seasons of game winning touchdowns, fans repping their favourite teams, and unforgettable moments of celebration. From the most memorable endzone dances to a fan’s 15 seconds of fame on the jumbotron, Pepsi, the official soft drink of the NFL for more than 17 seasons, salutes […]