Hennessy and Artist Felipe Pantone Break New Ground with “Remixing the Present”

Hennessy and Artist Felipe Pantone Break New Ground with “Remixing the Present”

Hennessy, one of the world’s best-selling Cognac, is proud to announce a unique artistic collaboration with Felipe Pantone for its 2019 Very Special (V.S) Limited Edition release. Supporting avant-garde artists is a longstanding part of Hennessy’s identity. As part of the Hennessy V.S Limited Edition series, the House’s artistic partnerships have celebrated urban culture and […]

Mountain Dew Introduces Sweet Lightning Available Exclusively at KFC

Mountain Dew Introduces Sweet Lightning Available Exclusively at KFC

Mountain Dew and KFC are partnering to electrify their beverage lineup with Sweet Lightning, an out-of-this-sky refreshment lit up with a punch of peach and a touch of honey flavours. Available exclusively at KFC restaurants nationwide by July 1, DEW is fixin’ up a true-to-its-roots soda that will brighten each and every one of your taste buds. He’s […]

Belvedere Vodka and Janelle Monáe Debut Stunning Limited-Edition Bottle

Belvedere Vodka and Janelle Monáe Debut Stunning Limited-Edition Bottle

Belvedere Vodka, the original super-premium vodka, is excited to debut its stunning limited-edition bottle with awarded actor, musician, and activist Janelle Monáe, available in-store globally beginning June 2019. The metallic collage design, with an aesthetic aimed to peel back layers and reveal the beauty within, illustrates the multifaceted character of both Monáe and Belvedere. The final punctuation […]

Initials Launches ‘It’s Got To Be Galbani’ Come Dine With Me Sponsorship

Initials Launches ‘It’s Got To Be Galbani’ Come Dine With Me Sponsorship

Due to run until mid-August, the activity centres around three new idents for the brand’s first Come Dine with Me sponsorship, premiering on Channel 4. Initials have created nine idents for the activity, featuring three different scenarios in 5, 10 and 15 second clips. Wider campaign elements include radio advertising. Media buying is by Zenith, while Brave […]

Chang Beer Teams Taste of London 2019 to Showcase the Best of London’s Dining Scene

Chang Beer Teams Taste of London 2019 to Showcase the Best of London’s Dining Scene

Thai brewer, Chang Beer, has announced it will be Taste of London’s official beer sponsor for both its summer and winter events. The move is strategically positioned to continue building market presence in the UK and fostering a more in-depth understanding of the international gastronomy world. Guided by an ancient Thai philosophy of perfection (called ‘lamiat’ in […]

PepsiCo Extends Game of Thrones Partnership with Mountain Dew

PepsiCo Extends Game of Thrones Partnership with Mountain Dew

For seven seasons, Game of Thrones fans have watched characters lie, steal, bleed, kill, and sacrifice everything for the Iron Throne. Now, Mountain Dew makes the ultimate sacrifice For the Throne – its name. The brand will remove its iconic neon green “face” revealing a stark white, brand-less can – “A Can Has No Name.” […]

Pedigree Shines the Spotlight on Adoption with New “Every Pup’s Superpower” Campaign

Pedigree Shines the Spotlight on Adoption with New “Every Pup’s Superpower” Campaign

The Pedigree brand announced “Every Pup’s Superpower” – a US-wide program that shines a light on pet adoption and celebrates the superpowers in all dogs. The campaign was launched in support of Pedigree’s sponsorship of the new IMAX documentary, Superpower Dogs, which highlights the extraordinary abilities of dogs who save lives and make the world a […]

Modelo Unveils New ‘Fighting Spirit’ Commercial with UFC’s Brian Ortega

Modelo Unveils New ‘Fighting Spirit’ Commercial with UFC’s Brian Ortega

To kick off year two of the Modelo–UFC partnership, Modelo has released its first ad of 2019 featuring UFC fighter Brian Ortega, which will debut March 11. In the ad, Ortega is shown with his coach and friends, in the training facility and in the Octagon while his Fighting Spirit story is voiced over. Ortega […]