Barilla celebrates tables from all over the world with a new commercial signed by Publicis Italy

From 21 September the TV and digital campaign will be on air in 18 Countries

Barilla celebrates tables from all over the world with a new commercial signed by Publicis Italy

Barilla, the world’s leading pasta brand, is launching a new international communication campaign signed by Publicis Italy. It will be on air from September 21 in 18 Countries: Austria, Bosnia, Canada, Croatia, Francie, Germany, Greece, Hungary, KSA, Mexico, Norway, Poland, Romania, Russia, Serbia, Slovenia, Spain, US. With this new project Barilla strengthens its message of closeness to […]

Napolina unveils new brand identity with strategy and design by Brandon

Napolina unveils new brand identity with strategy and design by Brandon

Napolina, one of the UK’s leading Italian cooking brand, has unveiled a new look for its full product portfolio with strategy and design by brand consultancy Brandon. The updated range is currently rolling out, starting with tinned tomatoes that launched on shelf in September. Napolina, which originally launched in the UK in 1965 and is famed for […]

David Pastrňák and Dunkin’ Team Up for a New Campaign to Prove Where There’s Hockey, There’s Dunkin’

David Pastrňák and Dunkin’ Team Up for a New Campaign to Prove Where There’s Hockey, There’s Dunkin’

Hockey fans know Boston Bruins’ winger David Pastrňák can pile up the points with his one-timer, and now America is finding out he can score in a new national advertising campaign from Dunkin’, the official U.S. coffee, donut and breakfast sandwich of the National Hockey League. Pastrňák, an NHL All-Star and the league’s co-leader in power play […]

Space Chosen by Pasta Brand Barilla for UK-wide Experiential Tour

Space Chosen by Pasta Brand Barilla for UK-wide Experiential Tour

Creative agency Space has been appointed by premium pasta brand, Barilla to deliver a brand experience campaign aimed at educating consumers on how to expand the range of their pasta cooking skills. Activity will kick off in mid November with a regional tour visiting London, Birmingham, Manchester, Leeds and Sheffield. Space has assembled a team […]

Pasta Specialists from Turin, Savurè are Set to Launch in Shoreditch

Pasta Specialists from Turin, Savurè are Set to Launch in Shoreditch

Savurè, the authentic Italian pasta restaurant & shop from Turin, Italy will be opening their first London restaurant in Shoreditch this summer. Following the success of their Pastificio con Cucina shop in Turin, Savuré freshly prepares hand made pasta daily to eat in, take away or cook at home. At the heart of Savurè will […]

Birds Eye Grows Stronghold With New Product Launches

Birds Eye Grows Stronghold With New Product Launches

Birds Eye is expanding its product portfolio with three new launches as part of its ongoing commitment to cater for the evolving needs of consumers. Providing healthy, nutritious and easy to prepare meal solutions that consumers often seek, Lightly Dusted Cod Fillets and new additions to the current Steamfresh range are set to further strengthen […]

Pasta Leader Barilla Introduces New Gluten Free Pasta Line

Pasta Leader Barilla Introduces New Gluten Free Pasta Line

The gluten-free industry is expected to reach $8 billion in 2013 as more people begin to adopt a gluten-free lifestyle. Pasta is one of the foods that is missed most amongst people who are living gluten-free, and yet the options for enjoying a gluten-free pasta meal fall short, with limited brands and varieties available on […]

B&B Studio Designs Incredible! Pasta Sauce

B&B Studio Designs Incredible! Pasta Sauce

B&B Studio has worked on the naming, design and launch of a new pasta sauce range Incredible! for soupmaker Yorkshire Provender. The consultancy was approached in January with an idea to “shake up the market,” said B&B Studio creative partner Kerry Bolt who added, “We were keen to create a whole new brand for them.” […]