Plant-based meat alternative, Abbot’s Butcher has partnered with specialist design agency Hunger Craft for a quality rebrand. While Abbot’s Butcher was winning in food service they had their sights set firmly on retail. To succeed on heavily competitive shelves, they needed to build a brand which helped consumers step out of their comfort zone and […]
Farmacy, the vegan restaurant brand serving seasonal produce grown under the principles of biodynamics, has opened a six-month residency at Chef’s Club Counter in New York. Having previously worked with London-based studio Here Design on brand strategy and visual and verbal identity for its restaurant in Notting Hill (London), and a range of brand touchpoints […]
The Brook, the plant-based meal brand which has taken the market by storm offering premium quality, innovative recipe dishes targeting the ‘time poor’ but health and environmentally aware, announced another exciting milestone this week when its second crowdfunding campaign went live on www.seedrs.com. And once again, response to the investment opportunity has been phenomenal, with over £200,000 […]
Five-time FIA Formula One World Champion, Lewis Hamilton is collaborating with hospitality organisation The Cream Group and investors including UNICEF Ambassador and early backer of Beyond Meat, Tommaso Chiabra to revolutionise fast food when they launch exciting new concept Neat Burger, the first international, plant-based burger chain. Opening its first site on September 2nd, Neat Burger promises to transform the way people see plant-based food by […]
Burger King Sweden recently launched two new plant-based burgers – Rebel Whopper and Rebel Chicken King. And, according to Burger King, they taste so similar to real meat that you won’t notice any difference. To prove it, the restaurant, alongside creative agency Ingo Stockholm, is now introducing the ’50/50-menu’ – a menu that will randomly select […]
Gigi, an innovative plant-based Italian-style gelato, launches with brand and packaging design by London agency Straight Forward Design. Interest in plant-based eating is soaring, and Gigi spotted a gap in the market for a gelato that’s jam-packed with vitality-boosting nutrients, as well as being rewarding and delicious. The gelato is made with cold-pressed fruit and veg […]
New UK plant-based food and drink brand Qwrkee have launched an exciting range of products including Vegan Jerky, Puffs and Pea M’lk. Qwrkee are on a mission to bring you plant-based, tasty and nutritious snacks without any compromise! They believe in doing things a little differently, so all products in the range offer significant nutritional […]
Probar, provider of healthy plant-based food products, announces the launch of a new branding and packaging campaign, developed by the creative agency Struck. The award-winning designs received the Merit award at the 2013 AIGA 100 show in Utah, which honors the best design over the past year. To keep pace with significant market growth, Probar […]