The MockMuffin: Halo Burger & THIS partner up to launch UK’s first vegan bacon, sausage & egg breakfast muffin that tastes like the real deal

The MockMuffin: Halo Burger & THIS partner up to launch UK’s first vegan bacon, sausage & egg breakfast muffin that tastes like the real deal

THIS, the hyper-realistic plant-based meat company, has partnered with vegan junk food restaurant, Halo Burger, to launch the UK’s first vegan bacon, sausage and egg breakfast muffin for Veganuary.  Available from Monday 18th January 2020, and set to fool carnivores, the mighty and mouthwatering MockMuffin features crispy THIS Isn’t Bacon rashers, a plant-based sausage patty, topped with American […]

THIS launches new Dark Soy & Garlic Chicken alternative aimed at stir-fry lovers

THIS launches new Dark Soy & Garlic Chicken alternative aimed at stir-fry lovers

THIS™, the creators of hyper-realistic plant-based food for meat lovers, is launching THIS™ isn’t Chicken Dark Soy & Garlic pieces (RRP £3.65) into Waitrose this week. ( With 72 percent of consumers now cooking meals at home, which increases during lockdown (Bain & Company, 2020), the new product development is aimed at stir fry lovers […]

Soreen Launch Loaf Bar Multipacks with NEW Vegan Chocolate Flavour

Soreen Launch Loaf Bar Multipacks with NEW Vegan Chocolate Flavour

The nation’s most loved Malt Loaf brand, Soreen, today announced the launch of their NEW plant-based Loaf Bar Multipacks, which include three deliciously squidgy flavours – Chocolate, Banana and Malt. The individually wrapped Loaf Bars make for a convenient tasty energy snack, perfect for on-the-go and a heathier alternative to the average snack bar.  Now […]

Pulsin’s Branding, Graphic Design and Packaging by Buddy

Pulsin’s Branding, Graphic Design and Packaging by Buddy

Pulsin makes nutritionally balanced, plant-based fruit, nut and protein bars and powders. It jostles for position in a saturated marketplace of health foods and snacking aisles. With a distinctive brand and loyal customer base already established, Pulsin needed help attracting new customers, communicating functional benefits and differentiating product ranges. Buddy kept elements of Pulsin’s brand […]

Start-up GROUNDED has partnered with SIG to launch innovative plant-based protein shakes

Start-up GROUNDED has partnered with SIG to launch innovative plant-based protein shakes

London-based GROUNDED has partnered with SIG to turn its innovative concept idea for a 100% natural range of plant-based protein shakes, aimed at health-conscious mobile consumers, into a commercial reality. GROUNDED reached out to SIG for support in getting its all-natural plant-based shakes, with cocoa and plant protein, ready for market. As there is almost […]

Extreme E announces Neat Burger as Official Plant-based Partner

Extreme E announces Neat Burger as Official Plant-based Partner

Extreme E, the new electric off-road motor racing championship, is pleased to announce that Neat Burger is to become the Official Plant-based Partner to the purpose driven sporting series. Neat Burger is the world’s first plant-based sustainable burger chain and is backed by six-time FIA Formula One World Champion, Lewis Hamilton, in collaboration with hospitality organisation, The […]

New ‘just like dairy’ cream alternatives unveiled by Rich’s

Rich Products rolls out UK’s only ‘just like dairy’ dairy-free cooking and whipping creams

New ‘just like dairy’ cream alternatives unveiled by Rich’s

Rich Products (Rich’s), the leading supplier of dairy-free toppings, creams and culinary solutions, has launched new liquid dairy-free cream alternatives for the food manufacturing, beverage and catering sectors, that are ‘just like diary’ in terms of taste and performance. Rich’s created the first dairy-free cream alternative over 75 years ago and the two new variations […]

B&B studio celebrates the delicious diversity of plant-based eating with new brand creation Bio&Me

B&B studio celebrates the delicious diversity of plant-based eating with new brand creation Bio&Me

B&B studio has designed the identity for gut-loving food brand Bio&Me, co-founded by leading gut health expert Dr Megan Rossi, founder of The Gut Health Doctor. Bio&Me has been created to bring clarity, credibility and convenience to the world of gut health, as well as celebrating the delicious diversity of plant-based eating.  The initial launch […]

45 percent of meat eaters plan to reduce their meat consumption over the next year, survey finds

According to a recent survey conducted by vegan cheese alternative producer MozzaRisella, over 45 percent of meat eaters are planning to reduce their meat consumption over the course of next year. The survey completed by respondents of various eating preferences has revealed that in addition to this, 49 percent of flexitarians are intending to further reduce meat going forward.

45 percent of meat eaters plan to reduce their meat consumption over the next year, survey finds

The multi-generational survey has highlighted that whilst veganism is often seen as a generational trend, the opposite is true. According to the survey, Generation X (those born between 1965 and 1979), are leading the way in veganism, followed by Millennials and Baby Boomers. The key driver for diet choices are health and environment, followed by […]

Hunger give planted-based meat, Abbot’s Butcher a quality new brand

Hunger give planted-based meat, Abbot’s Butcher a quality new brand

Plant-based meat alternative, Abbot’s Butcher has partnered with specialist design agency Hunger Craft for a quality rebrand. While Abbot’s Butcher was winning in food service they had their sights set firmly on retail. To succeed on heavily competitive shelves, they needed to build a brand which helped consumers step out of their comfort zone and […]