Seymourpowell and Suntory Beverage and Food GB&I collaborate on packaging design for latest -196 brand launch

Seymourpowell and Suntory Beverage and Food GB&I collaborate on packaging design for latest -196 brand launch

The design and innovation agency partners once again with the Ribena and Lucozade producer as it expands into the RTD alcohol market in Great Britain Strategic design and innovation agency Seymourpowell has unveiled the UK packaging design for Japanese ready-to-drink brand -196 (minus one nine six) – a new addition to the British RTD alcohol market, introduced […]

Seymourpowell extends Silent Pool Distillers portfolio with Woodcutter’s Daughter, a blended rye whiskey

Seymourpowell extends Silent Pool Distillers portfolio with Woodcutter’s Daughter, a blended rye whiskey

Strategic design and innovation company Seymourpowell has unveiled its packaging and brand identity work for Woodcutter’s Daughter whiskey, the latest launch from Silent Pool Distillers.  Woodcutter’s Daughter Rye Whiskey is the latest product to launch from drinks industry disruptors Silent Pool Distillers. Tearing up the rule book creating a blend of British and American whiskey, […]

Re-imagining a British icon: Seymourpowell carry out substantial brand renovation for Ribena

Re-imagining a British icon: Seymourpowell carry out substantial brand renovation for Ribena

Seymourpowell, the London-based design and innovation company, has partnered with Suntory Beverage And Food GB&I (SBF GB&I) to carry out a substantial brand and packaging renovation across the core product ranges of its iconic British drinks brand Ribena. The project is a significant milestone as Ribena seeks to differentiate itself in the minds of consumers […]

Seymourpowell expand Distillers’ range with unique Silent Pool Rare Citrus Gin

Bold and sophisticated bottle design evokes the gin’s rich citrus notes created from four rare botanicals while retaining the elegance and quality associated with Silent Pool Gin

Seymourpowell expand Distillers’ range with unique Silent Pool Rare Citrus Gin

Strategic design and innovation company Seymourpowell has unveiled its design work for Silent Pool Rare Citrus Gin, the latest launch from Silent Pool Distillers. Continuing their long-standing partnership with the leading gin brand, Seymourpowell have created a design that captures the intricate and intriguing essence of the gin’s unique blend of four rare citrus fruits. […]

Seymourpowell rejuvenates cult classic milk drink Nurishment with modern identity and packaging refresh

Nurishment launches new, modern rebrand to appeal to contemporary audience Seymourpowell creates new bottle variants that help align trusted customer base with new-modern audience

Seymourpowell rejuvenates cult classic milk drink Nurishment with modern identity and packaging refresh

Strategic design and innovation agency Seymourpowell can today reveal the details of its rebrand for UK based functional drinks company Nurishment, unveiling a modern and more approachable identity for one of the UK’s most popular cult drinks. The redesign will be found across its classic tin can units of the fortified milk-based drink, as well […]

Seymourpowell reinvigorates iconic global beer brand Miller Genuine Draft with identity and packaging refresh

Molson Coors brand, Miller Genuine Draft, launches global rebrand with sleek and sophisticated new identity. Seymourpowell create a premium brand image through a simplified and sharpened Miller Genuine Draft identity to connect with brand-savvy demographic

Seymourpowell reinvigorates iconic global beer brand Miller Genuine Draft with identity and packaging refresh

Strategic design and innovation agency Seymourpowell can reveal the details of its global rebrand for the Molson Coors beer brand, Miller Genuine Draft, which sees the beer company unveil a revitalised identity and a more premium offering for one of the United States’ most popular beers. The new livery is launching across 50 global markets, […]

Seymourpowell unveils design for Silent Pool Rose Expression gin, the first of the Distiller’s ‘Expressions Series’

Seymourpowell extends Silent Pool Distillers portfolio with Limited Edition Rose Expression

Seymourpowell unveils design for Silent Pool Rose Expression gin, the first of the Distiller’s ‘Expressions Series’

Strategic design and innovation company Seymourpowell has launched its design work for the latest Silent Pool gin product, the Rose Expression, part of the Distiller’s new ‘Expressions Series’. Continuing their long-standing partnership with the leading gin brand, Seymourpowell has unveiled the design of the special edition bottle and branding, which captures the essence of this […]

Lucozade Ribena Suntory Puts Recycling at the Front of Bottle Redesign

Lucozade Ribena Suntory Puts Recycling at the Front of Bottle Redesign

Lucozade Ribena Suntory announced an ambitious redesign programme for its best-selling 500ml Ribena bottle. This is the company’s latest move to ensure its packaging is fully recyclable within the UK’s current recycling infrastructure. The redesign is an exciting opportunity for Lucozade Ribena Suntory to enhance Ribena’s brand equity in consumers’ minds as a forward-looking brand. […]