Into the Light agency designs new kids brand for Horlicks

Into the Light agency designs new kids brand for Horlicks

Into The Light, the Stockport and Liverpool-based branding and design agency, has designed a new kids drink for Horlicks, owned by Warrington-based Aimia Foods. Horlicks Kids Chocoland is a fun, nutritious and chocolatey addition to the range and represents the malted drink brand’s first foray into the young family market. High in 10 vitamins and […]

Mug Shot repositions to appeal to everyday snackers with design by Brandon.

Mug Shot repositions to appeal to everyday snackers with design by Brandon.

This month sees Mug Shot unveil a new look and feel with identity and design by Brandon. Mug Shot, owned by Symington’s, is a range of healthy and convenient hot snacks and soups, designed to fuel healthy appetites, but new players had entered the market with exciting Asian-inspired flavours and Mug Shot needed to re-engage […]

Crisp ’n Dry reveals new visual identity and brand positioning

Crisp ’n Dry reveals new visual identity and brand positioning

This week, the UK’s number one cooking oil brand, Crisp ’n Dry, launches its new visual identity with strategy, design and advertising by Brandon. The brand consultancy was tasked with creating a brand strategy and identity that would break down barriers to purchase amongst non-customers in order to drive growth, as the cooking oils category […]

Brandon unveils new Horlicks brand identity

Brandon unveils new Horlicks brand identity

Design consultancy Brandon has today unveiled a new strategy and brand identity for iconic British brand Horlicks. The new Horlicks brand identity is being rolled out across the core Horlicks’ range; Original, Light and Chocolate variants, with 14 SKU formats launched through the retail trade in September. Horlicks, which have been making malted drinks for over 140 […]