Refreshing Clearspring Organic Japanese Teas

Refreshing Clearspring Organic Japanese Teas

As the leading supplier of authentic Japanese Teas in the UK, Clearspring were keen to strengthen their current packaging to reflect this. Branding and Packaging Design Specialists Mayday were invited to create a solution with authenticity at its core. Authenticity informs everything Clearspring undertake and as such, Mayday wanted to intrinsically link the brand with […]

Scarecrow M&C Saatchi Works From Home and creates a trilogy of digital films for Wagh Bakri Tea!

Scarecrow M&C Saatchi continues to add value to its relationship with Wagh Bakri Tea and creates an inspiring and memorable digital film trilogy comprising of a heart-warming film for Mother’s Day, an adrenaline-pumping film for Frontline Sales Team and culminating it with a Positivi-tea filled film for International Tea Day.

Scarecrow M&C Saatchi Works From Home and creates a trilogy of digital films for Wagh Bakri Tea!

Though it is yet to be recognised as the national drink of India, tea has played an important role in adding warmth within families in the 60+ days of lockdown in India. Along with the client, the agency felt that it was time to bring tea to the forefront. The first film, released for Mother’s Day is […]

Clipper Teas creative agency selection concluded

Clipper Teas creative agency selection concluded

Clipper Teas, the natural and organic tea brand owned by Wessanen, has appointed creative agency, Pablo for the next stage of growth for the brand.  The agency was chosen following a competitive pitch process involving a total of four agencies, which was concluded virtually at the beginning of May. Pablo will be supporting Clipper to demonstrate […]

“From farm to cup”: Echo Brand Design collaborates with English Tea Shop to design their most sustainable packaging to date

Echo Brand Design has created a new premium packaging and structural design for English Tea Shop’s new range of Whole Leaf Tea, highlighting the brand’s sustainability credentials

“From farm to cup”: Echo Brand Design collaborates with English Tea Shop to design their most sustainable packaging to date

Independent design and innovation agency Echo Brand Design today reveals its latest collaboration with English Tea Shop in the form of its innovative premium packaging for a new range of Whole Leaf Teas.As part of its ongoing work for the brand over the last 4 years, Echo conceived and designed the innovative packaging for a […]

Wagh Bakri Tea Group and Scarecrow M&C Saatchi commemorate the brand’s centenary year in India

Scarecrow M&C Saatchi and Wagh Bakri Tea Group are beginning the year on a high, after releasing a unique TVC, a Celebratory Anthem, and a Timeless Calendar to mark Wagh Bakri Tea Group’s 100 years of operations in India.

Wagh Bakri Tea Group and  Scarecrow M&C Saatchi commemorate the brand’s centenary year in India

The Journey So Far After starting its operation in 1919 from a tea depot, Wagh Bakri Tea Group has come a long way and has its presence across India and the world with multiple blends, variants and formats. The ‘Hamesha Rishtey Banaye’ stand Since inception, the brand believes in bringing people closer and in creating […]

PB Creative Gives Pure Leaf a Brand Refresh Ahead of Relaunch

PB Creative Gives Pure Leaf a Brand Refresh Ahead of Relaunch

Pure Leaf relaunches its premium teas in the UK and Netherlands, with a global brand and packaging redesign by London agency PB Creative. Pure Leaf’s range of single-origin and blended teas uses ingredients sourced from top producers all over the world and is made in collaboration with the industry’s most reputable tea masters. The brand […]

& SMITH Re-Defines the Tea Category with New Brand Creation, OFFBLAK

& SMITH Re-Defines the Tea Category with New Brand Creation, OFFBLAK

OFFBLAK, a new direct-to-consumer lifestyle tea brand delivering blends that taste as good as they make you feel, has launched in the UK, with branding by London-based branding agency & SMITH. Looking to redefine the tea category, OFFBLAK targets Gen Z and Millennials driven by beauty, status and experience with an identity that encourages the […]

English Tea Shop Refreshed by Brand Partner Echo

English Tea Shop Refreshed by Brand Partner Echo

English Tea Shop revealed a revitalised brand identity and packaging, created by design and innovation agency Echo. This not only delivers a consistent English Tea Shop look and feel across the 55 countries it trades in, it is also an example of how to build a strong, unified brand behind a story of sustainability. Since […]

Brooke Bond Red Label Ad Tackles Stereotyping of Indians from the Northeast

Brooke Bond Red Label Ad Tackles Stereotyping of Indians from the Northeast

As India recently celebrated its 70th Republic Day, Prime Focus Technologies’ latest digital film for Brooke Bond Red Label throws light on the discrimination towards Indians from the Northeast. Often regarded as foreigners owing to their distinct appearance, Indians from the Northeast region have been continually subjected to stereotyping in their own country. The film […]

National Tea Day Unveils Three Defining Tea Trends Set to Shake the Hospitality Industry in 2019

National Tea Day Unveils Three Defining Tea Trends Set to Shake the Hospitality Industry in 2019

The landscape of the UK’s favourite drink is set to change for good as the health conscious millennials exercise their generational differences and ditch the traditional breakfast brew in favour of wellness teas – and they are prepared to back up their desire for beverages with health benefits by paying up to £5 for a cuppa.  […]

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