Long Live The Local, the campaign which aims to promote pubs and cut beer duty, returns to celebrate the positive role that pubs play in our lives & communities – and with a stark warning of the threat facing this Great British institution. In 2018, the Chancellor listened to the voices of 116,000 people who […]
Global content business Beano Studios announced its partnership with Happy Monkey Drinks, with an onpack tie-in to its hit TV series Dennis and Gnasher: Unleashed! A quarter of a million Happy Monkey drinks will be redesigned to feature Dennis and Gnasher from the hit CBBC TV show Dennis and Gnasher: Unleashed! and are set to […]
Amelia Cherrill, a graphic design graduate from Norwich University has been named as the winner of the prestigious JDO RAW award – an annual competition designed to celebrate the UK’s best emerging design talent. “It was a challenging, provocative brief that clearly resonated with this year’s graduating design talent,” explains Fiona Florence, Managing Director, JDO […]
British manufacturer Dualit recently developed a range of Compostable Coffee Bags, a quick, mess-free way to make delicious tasting coffee. To bring this innovative solution to market, they turned to their creative partners at Path to design packaging for this new range as well as Dualit’s new One Cup Filter Coffee range. The challenge was two-fold: […]
Curious distiller Hendrick’s Gin is embarking upon a significant Out of Home (OOH) advertising campaign to drive awareness and trial this summer with a ‘first of its kind’ immersive King’s Cross Station tunnel wrap created by Space. The advertising campaign planned by Vizeum and bought by Posterscope, which asks consumers to ‘Escape the Conventional and […]
On shelves of retailers across the UK, Funkin’s Nitro cocktails bring Espresso Martinis and Passion Fruit Martinis straight out of the bar and into the hands of the consumers, wherever they are, whatever the occasion. Funkin’s new NPD is the first time a range of Nitro cocktails have been taken outside the cocktail bar and […]
West Berkshire Brewery’s limited-edition pineapple pale ale, Tropic It Like It’s Hot, returns to the UK this summer. Available nationwide from August in 30L Keg and 440ML can formats, the brew is back by popular demand after debuting last year. Brightening up the British summer with serious amounts of juicy pineapple, Tropic It Like It’s […]
Having first hit shelves a little earlier this year, Birds Eye is bolstering the launch of its meat-free Green Cuisine range with a distinctive media campaign called ‘Whoops, I’m a Bit Veggie!’. Produced by Grey London, the heavyweight investment – initially worth £2m – will be airing on national TV from this week and will […]
URBAN eat is relaunching its popular Food to Go range including new ranges and a striking new look – offering ‘Food with Attitude’ to consumers and its best ever tasting range. The £120million brand is introducing new recipes and flavours, including new Street Food and Deli ranges which aim to capitalise on the latest food […]
The ‘Beezza’ marks the launch of Papa John’s latest pizza release, while recognising the importance of the insect to tomato production and highlighting the growing threat of climate change to its future. There’s an element of self interest in the brand’s campaign, given the bee is ‘in fact the most effective pollinator of tomatoes, essentially […]