William Grant & Sons’ UK Brand Ambassador team will be hosting the first ever Unwrapped: The Other Side of Bartending event in Edinburgh on 29th October. This event, exclusively for bartenders, features a series of talks aiming to support modern bartenders find their legacy within the industry and equip them with tools, knowledge and insights beyond […]
Spiced Caribbean rum brand The Kraken is launching an interactive out-of-home (OOH) campaign using augmented reality (AR) to invite people to star in their very own advertisement with the mythical sea beast. Planned by Media Campaign and created in conjunction with Ocean Labs for Proximo Spirits, the eight day campaign breaks across Ocean’s The Loop city […]
Mondelez International is creating an “uplifting café” with a hot air balloon-inspired experience after daylight saving time ends later this month. The activation also marks the launch of biscuit brand Joyfills and aims to “bring a little joy back to the nation” on the first Monday after the clocks go back. Love Island winners Jack […]
Building on its huge popularity in Cambridge, the award-winning Stem + Glory team is starting work on their third restaurant and first London site in October. The refurbishment is starting soon and the restaurant will be ready for a January – or should we say Veganuary – launch. Stem + Glory will be offering its […]
B&B studio has created the name, positioning, identity and packaging for alcohol-free beer brand Infinite Session. With plans to create a full range of non-alcoholic beers, Infinite Session has launched with its first product – a 0.5% pale ale, which has recently launched in cans into Tesco and Marks & Spencer. Despite its rapid growth as […]
Williams Murray Hamm (WMH), brand innovation, design and strategy agency, has set out a new creative direction with the launch of Waitrose & Partners’ new Free From range, on sale in stores from 22nd October. Free From is a completely new sub-brand concept within the Waitrose & Partners portfolio, and the first range to launch […]
Have you heard the legend of London’s latest immersive cocktail experience? Settle down and pick-up your ears, because if its treasure and adventure that you seek, you’ll find rewards are here to reap. Pirates of the Hidden Spirit is the world’s first immersive cocktail experience that is set on an authentic 16th century pirate ship. […]
Care for the environment has always been a core principle of the Primrose’s Kitchen brand, and the company is excited to announce the launch of its new, environmentally-friendly packaging. As of September 2018, the full range of Primrose’s Kitchen Muesli, Granola and Porridge will be packaged in home compostable bags, with a recycled/recyclable cardboard box. […]
Leading British rice brand Tilda will unveil its biggest ad campaign since it was founded over 45 years ago as part of a significant investment in the brand. A much-loved brand purchased by at least a quarter of all UK households, Tilda’s campaign proudly celebrates their role at the heart of tables up and […]
Vegan and eco-conscious drinkers rejoice! Tyne Bank Brewery, an independent brewery and tap room based on Walker Road in Newcastle, has gone green – with all of the brewery’s cask ales now vegan-friendly. Whether drinkers fancy a pint of Tyne Bank’s award-winning 4.9% American Pale Ale, Silver Dollar or want to experiment with a 5.7% […]