New 360° marketing campaign encourages families to connect through gaming
Cadbury Heroes unveils its latest innovative marketing campaign inspiring families to unlock a little connection through one of the world’s largest and fastest growing entertainment industries, gaming. With research finding that increasing numbers of us are connecting through video gaming2, the campaign builds on the brand’s ongoing commitment to bring families together through the Cadbury Heroes […]
So much of what we eat is so divorced from where it came from that we’ve forgotten how amazing the true taste of nature can be. This new campaign from Green & Black’s shows the viewer how the finest, organic ingredients collide to create delicious chocolate in every bar. Green & Black’s know that the […]
Featuring surprising real stories from older people
A new film from Cadbury Dairy Milk captures some of the unexpected stories the older generation can share with us and inspires the nation to do the same. Don’t ask about the weather or what someone had for dinner – ask an older person you know about all their adventures. As part of the next […]
Cadbury is launching the world’s first ever presale of a chocolate bar with the return of Twirl Orange in yet another limited edition launch on 18th August 2020, in a campaign created by VCCP. Last year Cadbury launched Twirl Orange as a limited-edition bar, and the British public went wild for it. Fans travelled across […]
Try the three new limited edition bars and vote for your favourite
Last year, Cadbury asked the public to invent a brand new Cadbury Dairy Milk bar. Thousands of entries were narrowed down to just three, and the new campaign introduces a head-to-head battle between Taylor’s ‘Out of the Blueberry’, Shannon’s ‘Crunchy Honeycomb’ and Gillian’s ‘Coconutty’ to see which bar gets to stay on shelves. The winner […]
It’s fair to say that this year hasn’t quite turned out as anyone had planned. Vacations abroad have turned into staycations, with lockdowns only just beginning to ease. Domino’s wants people to know that staying in the UK & ROI this summer doesn’t have to be a bad thing, from home city breaks to back […]
Today sees the launch of three exciting new Domino’s idents for All4. As the platform sponsor, the shorts will raise awareness of this new partnership, while spotlighting two brands which combine for the perfect night in. Created by VCCP, the ‘Joy + Missing Out’ spots are immersive, mixed media films which combine a live action […]
Chocolate brand are updating their social channels
This Sunday is Father’s Day, and to honour all the supportive parents up and down the country, Cadbury will be temporarily changing their name to Dadbury. The move will mark the first time the famous chocolate brand has changed their name online, and will see their Twitter username and logos updated for a 24-hour period. The […]
Heart’s Toddler Trax with Organix will feature all the best music from Heart
‘re-imagined’ for the musical tastes of toddlers
Heart, the UK’s biggest commercial radio brand and Organix, the number one brand in baby finger foods and toddler snacks, have today announced the launch of a new pop up station from 11th May, specifically designed for little ones. Both brands recognise that toddlers’ tastes are different to that of adults – be it food or music. As […]
Cadbury wanted to celebrate all the wonderful small generous acts that are happening every single day, behind front doors across the UK. The result is “This doesn’t need to end”, a film made by VCCP and Clouded Vision. Working together they created a spot that highlights the generous acts we are seeing in society, and […]
