Sourz, the alcoholic drinks beverage has launched its biggest ever through-the-line campaign , ‘This is Our Shot’. Created by The Leith Agency, and described as “embodying the YOLO and FOMO beliefs of the target consumer”, the campaign will centre around a new 30-second television advert that follows an epic night out in which shots of […]
Pepsi will elevate “Best New Artist” category providing fans exclusive unparalleled access through a strategic partnership with VEVO, Pandora, and the GRAMMYs. In addition to serving as the presenter of the “Best New Artist” category during the live telecast of the award show, Pepsi, in partnership with The Recording Academy and VEVO, has unveiled an […]
