Cheerios’ Animated Music Videos by 72andSunny Promote Empathy, Inclusion and Kindness

Cheerios’ Animated Music Videos by 72andSunny Promote Empathy, Inclusion and Kindness

Cheerios has launched its ‘Right on Tracks’ campaign – a content series meant to further the brand’s mission of spreading positivity. In a time where kindness and compassion seem to be needed more than ever, Right on Tracks consists of four music videos designed to help parents, guardians or teachers spark conversations with their children […]

Kool-Aid Crashes Snapchat, Giphy to Target Teens in Campaign by Mcgarrybowen

Kool-Aid Crashes Snapchat, Giphy to Target Teens in Campaign by Mcgarrybowen

 Kool-Aid is promoting the launch of a new carbonated drink aimed at older kids and teens with a campaign on social media, according to a statement. From now till September 15, Snapchat users can add special lenses and filters to their photos. When using the inward-facing camera of a smartphone, users can see virtual […]

McDonald’s Fresh Beef Burgers Leave Celebs ‘Speechless’ in Campaign by DDB North America

McDonald’s Fresh Beef Burgers Leave Celebs ‘Speechless’ in Campaign by DDB North America

 Have you ever tasted a burger that’s so good it leaves you speechless? Anyone who’s had an irresistibly mouth-watering, hot and juicy burger knows that feeling: mmmmm! Ugh! Gah! They’re not real words, but we all speak this primal “burger language.” Understanding that a deliciously irresistible burger can leave you at a loss for […]

Mike’s Hard Lemonade Releases Series of Quirky Ads Ahead of Summer

Mike’s Hard Lemonade Releases Series of Quirky Ads Ahead of Summer

 With summer just weeks away, Mike’s Hard Lemonade is pushing its signature lemony malt beverage in a campaign that riffs off of internet humor. The campaign is a continuation of the brand’s ‘Drink on the Bright Side’ effort, which launched last year in a bid to appeal to males aged 25-29. The latest iteration […]

The Alternative Meat Co. Asks Aussies to Reduce Meat-Consumption in Latest Campaign via Poem

The Alternative Meat Co. Asks Aussies to Reduce Meat-Consumption in Latest Campaign via Poem

Up and coming Australian comedian, Aaron Chen, and vegan brand The Alternative Meat Co. (AMC) are taking the fight to Australian meat culture with the flatulent character Carl the Cow starring in a series of hilarious new videos via Poem, highlighting the benefits of eating less meat. Each of the three videos tackles a different […]

Kraft is Giving Families a Chance to Appear in the Brand’s Super Bowl Ad

Kraft is Giving Families a Chance to Appear in the Brand’s Super Bowl Ad

 If you’re looking for your 15 minutes of fame, here’s your chance: Kraft is asking families across the country to submit photos and videos of themselves on Super Bowl Sunday for a chance to appear in the brand’s game day ad, which will air during the second half. Starting bright and early on Feb. […]