The Design Team at Mark Anthony Brands recently refreshed the Cayman Jack brand identity, packaging and visual world around a simple belief: escape isn’t a place, it’s a state of mind. As consumers increasingly seek moments to step away from the pressures of everyday life, the team saw an opportunity to evolve the brand beyond its […]
Thirst has partnered with Scotland’s most iconic lager, Tennent’s, to reposition the brand visual identity for a new generation and transform it from a legacy staple into a culturally relevant and evolving beer brand. Originally tasked with refreshing the core brand identity, the challenge was clear: while Tennent’s remained a national icon, it was no […]
Creative agency, BrandMe unveil a bold new redesign in partnership with ready-to-drink brand, Twisted Shotz. A part of Asahi Beer USA‘s exciting portfolio of brands, Twisted Shotz required a bold and distinctive brand expression that could confidently occupy its own space. Collaborating with Asahi Beer USA, BrandMe built a bold and impactful design system for […]
Independent branding agency Brandon is pleased to share details of its latest work with the UK’s leading pastry dough brand, Jus-Rol. Rolling out across the UK and Ireland in June, Brandon’s partnership with the Jus-Rol team includes design strategy, visual identity, and a new packaging design system for the brand’s chilled, Ready to Create, and […]
In a saturated category, Brooklyn creative agency Tavern turns to modern heritage and deep worldbuilding to create Hyper Blast, an RTD brand that feels instantly familiar and iconic. Tavern’s ready-to-drink (RTD) beverage, Hyper Blast, is built to both disrupt and solve the category’s most pressing challenge: how to stand out. For a category defined by […]
Even market leaders need to evolve to stay ahead. bluemarlin, the Mumbai- and London-based global brand and design consultancy, partnered with Dabur to refresh two of India’s most iconic household brands – Réal Fruit Power and Red Paste for Teeth & Gums – demonstrating how strategic design and proactive brand curation can drive business growth. Both […]
#SmilePlease global platform and refreshed global visual identity encourages a positive outlook and spontaneous moments of happiness, reinforcing Mirinda’s commitment to bold, flavorful fun. Today, Mirinda® has unveiled a powerful new global platform ‘Smile Please’ alongside a fresh brand visual identity. The fun and impactful movement is designed to brighten everyday life, spark joy and […]
Global creative agency Robot Food has partnered with UK pet care brand Pooch & Mutt to create a versatile and futureproofed identity, designed to span its extensive offering of expert-backed pet nutrition, services, supplements, and accessories. The project involves a full strategic repositioning for the brand. This includes a core creative idea, visual and verbal […]
From Christian Bird, Creative Director and founder of Bird&Co , an independent branding and packaging studio focused on visual identity and packaging for craft food and beverage brands. Yellowbelly is a small-batch Hudson Valley maple syrup, and passion project inspired by woodland craft, traditional sugaring methods, and woodcut illustration. Created by Creative Director Christian Bird, […]
innocent drinks have launched its new brand line, ‘fruit and veg forever’, and a refreshed visual identity that celebrates the company’s mission to make it easier for people to live well through the delicious goodness of fruit and veg. ‘Fruit & veg forever’ reaffirms innocent’s long‑standing obsession with all things fruit and veg — and […]