Rokkan “Rethinks Whisky” with New Campaign for Glenfiddich Bourbon

Rokkan “Rethinks Whisky” with New Campaign for Glenfiddich Bourbon

Rokkan, a partner for brave change and Glenfiddich‘s Digital Agency of Record (AOR), has launched a new campaign for Glenfiddich Bourbon Barrel Reserve 14 Year Old, asking viewers to “Rethink Whisky.” The digital campaign will be supported on social and streaming video through July. Based on the idea that Scotch is the most misunderstood spirit, the “Rethink […]

Gravity Thinking Provide the Finishing Touch for Glenfiddich’s New Launch

Gravity Thinking Provide the Finishing Touch for Glenfiddich’s New Launch

Glenfiddich has created a new online film to promote the launch of 21 Year Old, a reserva rum cask finished expression from the Glenfiddich single malt range. Digital agency Gravity Thinking devised and produced the film – The Finishing Touch – to capture ‘Raised in Scotland, Roused by the Caribbean’ story of the brand. The […]

Tullamore D.E.W. Offers US Rugby Fans Ways to Celebrate Rugby World Cup

Tullamore D.E.W. Offers US Rugby Fans Ways to Celebrate Rugby World Cup

Tullamore D.E.W. Irish Whisky announced its plans to engage Rugby fans nationwide with an integrated communications and events campaign to run during Rugby World Cup 2015. The U.S. activations mark the first time that Tullamore D.E.W. has been part of an internationally televised sporting event and are connected to a larger global undertaking by William […]