Crown Cellars Responds to Market Trends with New Portfolio

Crown Cellars Responds to Market Trends with New Portfolio

Crown Cellars, the specialist wine division of Carlsberg UK, has launched its 2017/18 wine portfolio, with proven best-sellers and new additions that respond to market trends, including the explosion in demand for prosecco which continues in 2017. More than 200 wines have been rigorously tasted by Crown Cellars’ team of experts including Master of Wine […]

Boutinot Ventures into ‘The Underworld’ with New Wine Branded by Biles Hendry

Boutinot Ventures into ‘The Underworld’ with New Wine Branded by Biles Hendry

‘The Underworld thrusts a shovel into that unseen land of sticks and stones, of broken bones, the kingdom of roots. Above the ground the sun drenched vines flourish but their bounty is nothing without the sober grind of roots blindly winding into the Earth, the hidden hero of flavour, and of the place.’ Biles Hendry […]

Challenger Wine Brand Fazzoletto Shakes up Category with Disruptive Design by Denomination

Challenger Wine Brand Fazzoletto Shakes up Category with Disruptive Design by Denomination

Drinks design specialist Denomination has unveiled packaging and brand identity for Fazzoletto, a new wine from Piedmont-based wine co-operative Araldica. The challenger brand from Northern Italy has a unique contemporary wine style and is made using revolutionary winemaking techniques, which needed to be reflected in the design. Denomination developed a compelling brand story around the […]

Smith&+Village’s Packaging Redesign for Booths Helps Boost Sales by 4.3 Percent

Smith&+Village’s Packaging Redesign for Booths Helps Boost Sales by 4.3 Percent

A redesign of packaging for Booths’ own label wine by creative and strategic branding partnership Smith&+Village, which played on the supermarket’s heritage as a wine importer, contributed to an increase in sales of 4.3 per cent over the Christmas period. The rebranded 50cl Vintage Port was the best performing redesigned product, smashing last year’s sales […]

City Says ‘HOLA’ To New Tapas Bar

City Says ‘HOLA’ To New Tapas Bar

MORE than a hundred exclusive VIPs celebrated the launch of Nottingham’s newest and eagerly anticipated restaurant (Wednesday 17 August), when Bar Iberico opened its doors for the first time.  Guests to the Spanish tapas bar on Carlton Street in Hockley enjoyed a sneak peek of Bar Iberico, before being treated to a selection of wine […]

Social Media Celebrity Violet Benson Unveils New Millennial Wine Brand

Social Media Celebrity Violet Benson Unveils New Millennial Wine Brand

Violet Benson (@daddyissues_), Comedian and Internet Personality, has co-founded a new line of wine with Anthony Allport, Chief Executive Officer of Fine Wine Agency. Available online beginning July 18 at funwine.co, and at 40 retailers in New York, NY, Fun Wine Co (@funwineco) launches just in time for the summer. Instagram’s “Meme Queen” and Fun Wine Co […]

World Smiles with Lindeman’s in New Global Push by JWT Melbourne

World Smiles with Lindeman’s in New Global Push by JWT Melbourne

Lindeman’s and J Walter Thompson Melbourne have searched the world to discover what makes people smile in a new campaign that features universally relatable stories of friendship and positivity. Celebrating Lindeman’s remarkable global popularity in over 100 countries, “The World Smiles with Lindeman’s” campaign was created by JWT’s Melbourne team and will launch globally from […]

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