Wowme Design put the frighteners on with seasonal Strings & Things Cheestrings and Yollies packs

Wowme Design put the frighteners on with seasonal Strings & Things Cheestrings and Yollies packs

Wowme Design put the frighteners on with seasonal Strings & Things Cheestrings and Yollies packs. Kerry Foods briefed Wowme to update the designs for their much-loved Strings & Things portfolio for this Halloween season, by putting a seasonal, illustrative twist to their on-pack characters. Ensuring that the packaging stayed fun for children yet not too […]

Wowme Building Category Innovation for Kerry Foods

Wowme Building Category Innovation for Kerry Foods

In March Kerry Foods announced that its kids’ dairy snacking range would all come together with the creation of new masterbrand Strings & Things, which includes products such as Cheestrings and Yollies. Strings & Things would “future-proof” Kerry’s snacking brands, said Kerry Foods Marketing Manager Anna Moore, and would give it a “strong platform to […]