YOLO: Chocolate Packaging Reminds Us That You Only Have One Life

By on    Food, Latest, Launches, Packaging  

YOLO: Chocolate Packaging Reminds Us That You Only Have One Life

Brazilian design studio Sweety Branding Studio—who is responsible for this typography-inspired coffee packaging—has created a colourful and exuberant packaging for YOLO, a “product line for those who wish to eat delicious food without worrying about it’s caloric intake, but with happiness”. Consisting of “brownies, cookies, coffee flavoured milk and chocolate covered coffee”, YOLO would like […]

Sourz Rolls Out Its Largest Marketing Campaign

By on    Advertising, Alcoholic, Beverages, Launches  

Sourz Rolls Out Its Largest Marketing Campaign

Sourz, the alcoholic drinks beverage has launched its biggest ever through-the-line campaign , ‘This is Our Shot’. Created by The Leith Agency, and described as “embodying the YOLO and FOMO beliefs of the target consumer”, the campaign will centre around a new 30-second television advert that follows an epic night out in which shots of […]