Diageo Launches New Ten-Year Sustainability Action Plan

Diageo works with female-founded agency Red & Co on creative platform and brand identity for launch

Diageo Launches New Ten-Year Sustainability Action Plan

By 2030, Diageo’s ‘SOCIETY 2030: SPIRIT OF PROGRESS’ plan will enable the company to: Reach 1 billion people with messages of moderation through its brands Achieve Net Zero carbon emissions across direct operations Increase representation of leaders from ethnically diverse backgrounds to 45% Use 30% less water in every drink it makes Today, Diageo, maker […]

Kyon Drinks Launches The PPINGER; The Soft Drink With A Big ‘Kick’

Kyon Drinks Launches The PPINGER; The Soft Drink With A Big ‘Kick’

Dynamic new soft drinks producer Kyon announces the launch of The Ppinger; a bold and zesty, lightly sparkling 100% natural soft drink that delivers a delicious ‘kick’ sure to shake up the market – and the nation’s taste buds. The UK non-alcoholic beverages market is a buoyant one, worth over £16.2 billion* in 2018. Juice based […]

BMB Launches The Big Knit In A New Social Campaign For Innocent

BMB Launches The Big Knit In A New Social Campaign For Innocent

innocent has enlisted creative agency BMB to launch its 2021 Big Knit campaign with a set of social films featuring some very talkative sheep.  Now in its 18th year, the Big Knit Campaign asks the knitting population of the UK to knit tiny hats for innocent drinks, with the brand donating 25p to Age UK for every woolly creation, which […]

Mermaid Goes Net Zero

Isle of Wight Distillery’s Flagship Brand Certified Net Zero - One Year After Going Plastic-Free

Mermaid Goes Net Zero

After a year of being plastic-free, Mermaid has achieved another goal – becoming a Net Zero brand, joining  a growing, progressive, community of organisations in the UK.  Certified as Net Zero by sustainability firm Good Business and taking account of the PAS 2050 standard, Mermaid is now off-setting its emissions through support of two carbon positive […]

Weetabix and The FA encourage nation to ‘Eat Well, Live Well, Play Well’ in new football partnership

Weetabix and The FA encourage nation to ‘Eat Well, Live Well, Play Well’ in new football partnership

Weetabix Food Company and The Football Association [The FA] have partnered to encourage the nation to embrace healthy choices through their new ‘Eat Well, Live Well, Play Well’ initiative. The partnership will see the nation’s favourite cereal become the Official Breakfast Category Partner of the England Women’s and Men’s Senior Teams and lead partner of Wildcats. Weetabix […]

Co-op uses uplifting spoken word poem in new TV campaign as it doubles what it gives to local communities

Co-op uses uplifting spoken word poem in new TV campaign as it doubles what it gives to local communities

Co-op is launching a new campaign to highlight its pledge that, after a doubly hard year for everyone, the convenience retailer is doubling the amount of money it gives back to community causes.   Co-op recently refreshed its membership programme, making a commitment that 2p in every pound spent by members on own brand products would […]

Cocktails and Creativity this Christmas: The 12 Days of Creativity Calendar from Bombay Sapphire gin

Cocktails and Creativity this Christmas: The 12 Days of Creativity Calendar from Bombay Sapphire gin

BOMBAY SAPPHIRE gin has partnered with iconic arts retailer, London Graphic Centre to launch a new twist on the typical advent calendar with the ’12 Days of Creativity’. The latest step in the gin brand’s longstanding commitment to supporting creativity, this innovative calendar is designed to help people take full advantage of the time from December 25th to […]

Legendary Club Bootshaus Launch VR Experience And Invite Elrow And Desperados To Kick-Off And Ignite The Party Spirit In A Whole New Dimension

Iconic Bootshaus Club is recreated at scale in VR world for the first time for partygoers to experience from their homes Abstract artist Okuda San Miguel will transform space into surreal, colourful ‘Kaos Garden’ universe Party to be headlined by DJ Paco Osuna and elrow residents Andres Campo and Fer BR

Legendary Club Bootshaus Launch VR Experience And Invite Elrow And Desperados To Kick-Off And Ignite The Party Spirit In A Whole New Dimension

Bringing some good news to dance music lovers all around the world, a new VR party experience will transport partygoers from their homes into one of Germany’s top clubs. Long-term partners Desperados and elrow are taking their lockdown-inspired virtual party series to the legendary Bootshaus for the launch of the virtual version of their world-famous […]

DesignLSM transform an 18th century Quakers Friars building into a spectacular restaurant destination

DesignLSM transform an 18th century Quakers Friars building into a spectacular restaurant destination

DesignLSM introduce their latest interior and branding work for D&D London as part of a new wave of exciting hospitality projects that the studio is currently undertaking. Located in Bristol’s Cabot Circus, within a historic Grade 1 listed Quakers Friars building, Klosterhaus is a new sister restaurant to the iconic German Gymnasium in London composing of […]

Ripping Yarns Distillery launches with design by Nude Brand Creation

Ripping Yarns Distillery launches with design by Nude Brand Creation

Ripping Yarns Distillery has launched its first product – a Golden Spiced Rum, with brand identity and packaging developed by Nude Brand Creation.  Ripping Yarns is a new family run, small batch artisan Rum distillery based in The Surrey Hills. Soon after distillery owner Andrew Watson first met with Nude, they discovered their shared love of telling […]