The Community Kitchen Project is a new initiative launched directly in response to the COVID-19 crisis, that truly lives and breathes community spirit. Based around the idea of sharing goodness, each time someone buys a delicious meal from CKP, they in turn give meals back to the community.
Monty’s Bakehouse is a food-service company that supplies over 30 million meals a year to the worlds’ airlines. However, when the COVID-19 crisis hit and forced international travel to grind to a halt, they lost most of their business overnight. Monty’s has always had a community spirit and as soon as the crisis hit, they […]
International brand design agency Lewis Moberly, along with the Partners of Honey I’m Home, today celebrate their DBA Design Effectiveness Award by unveiling their award-winning work: Honey I’m Home! – a range of dog treats that, in just 16 months, has transformed the by-products of India’s village buffalo farmers into a range that has taken […]
Pearlfisher New York partnered with Wakefern on the brand creation, including brand strategy, visual identity, packaging, portfolio redesign and roll-out of ShopRite’s new own brand for high quality food – Bowl & Basket. ShopRite is one of America’s most loved and well-established co-operative retailers. With bullish retailers making the own brand market increasingly diverse and […]
Montezuma’s Chocolates was born out of its founders, Helen and Simon’s love affair with Latin America and the extraordinary chocolate they found on their travels there. Since setting up shop in Brighton to make their own handmade chocolates in a multitude of flavours, using only ethically sourced ingredients, their business had grown organically. With increased […]
Manchester based gin producer, Didsbury Gin, has been able to launch its first Out of Home campaign thanks to the generosity of Ocean Outdoor. Ocean has launched an advertising fund of £10 million to offer support to the retailers and SMEs most severely affected by the coronavirus crisis. The fund offers access to advertising space across Ocean […]
Meridian, best known for their range of nut butters, has partnered with independent strategic brand design agency, Bulletproof to rekindle the popular brand – inspiring a new Sensory Brand World that heroes the brand’s positive ethical stance. Bulletproof was appointed to the project in July 2019. Meridian challenged Bulletproof to first reposition the brand in line with their values, followed by re-imagining […]
Right now, staying connected to friends and family is more important than ever. Virtual pub quizzes are fun, but everyone might be hungry for something new! So, this weekend potato company, Albert Bartlett invited three top UK Foodie Influencers to host a Lock-In Cook-Off and challenge a group of their friends or family via Zoom to “Do The Albert Bartlett At […]
Weetos, the delicious wholegrain chocolate hoops cereal from the Weetabix Food Company, is launching a new on-pack promotion this summer as part of its strategy to put excitement back into the brand and boost sales. Launching from June 2020, the on-pack promotion offers nine consumers the chance to win £500 to spend towards sports kit […]
THE NOT-FOR-PROFIT DIRECTORY HAS BEEN CREATED BY THE RECIPE BOX COMPANY TO SUPPORT LOCAL FOOD BUSINESSES DURING LOCKDOWN
Leading recipe box company, Gousto, is launching a through-the-line campaign to promote its new Food Finder directory, designed to support local food businesses during lockdown. The campaign runs across organic and paid social, PR and out-of-home advertising developed in collaboration with creative agency M&C Saatchi. Gousto is now delivering over 1 million meals to UK households every week but saw an opportunity to leverage […]
At what remains a challenging time for society and many businesses, brewer Carlsberg UK has launched a new digital platform called ‘Love My Local’ to support food and drink operators who are either closed or facing restrictions, due to COVID-19. The platform is available online and is free to use by all hospitality businesses. It enables pubs, […]