Bakehouse Close Is Transformed into a Wonder-Filled Urban Party for Edinburgh Gin’s Debut TV Ad

Glassworks’ Duncan Malcolm directs northern soul sensation with support from Annex and LS Productions

Bakehouse Close Is Transformed into a Wonder-Filled Urban Party for Edinburgh Gin’s Debut TV Ad

Edinburgh Gin has launched a new TV advert that leads viewers through a fantastical journey of flavour, capturing the brand’s point-of-difference as a highly original but carefully considered gin-maker. Created by Bright Signals and directed by Duncan Malcolm at Glassworks, the half live-action half animated spot showcases the wonders worked by Edinburgh Gin with natural flavours – […]

Yoplait Launches New Zero Range

Yoplait Launches New Zero Range

Global yogurt brand Yoplait has expanded its wellness offering with the introduction of Yoplait Zero – available now with an RRP of £1.89 for a pack of four. With less than 60 calories per pot, Yoplait Zero contains 100% real fruit pieces and is free from artificial colours, flavours and preservatives, making it ideal for […]

Belmoca partners with Dragon Rouge for the repositioning and redesign and launch of Belmio coffee capsules

Belmoca partners with Dragon Rouge for the repositioning and redesign and launch of Belmio coffee capsules

Belmoca, the Belgian coffee producer, has relaunched its flagship Belmio capsule brand across Europe with a vibrant, distinctive new identity created by global independent branding and innovation agency Dragon Rouge. The new Belmio brand highlights Belmoca’s aroma guard that ensures freshness remains in the coffee capsules, and differentiates it from the competitive set.  Belmoca was […]

Robot Food and Vocation Brewery partner for a whole year of Special Editions

Leeds-based branding agency Robot Food and long-standing clients, Vocation Brewery celebrate twelve limited edition designs for the Yorkshire brewery’s monthly Special Series.

Robot Food and Vocation Brewery partner for a whole year of Special Editions

This year, Vocation Brewery unveiled a distinctive new design as a part of a brand refresh by Robot Food. As well as looking at the brand’s core strategy and its articulation on and off-pack, Robot Food were asked to consider a creative approach to regular specials planned to launch throughout the year.  Starting in January this year, […]

Müller ambassadors make shortlist of BBC Sports Personality of the Year.

Müller ambassadors make shortlist of BBC Sports Personality of the Year.

Sporting history-makers Dina Asher-Smith and Katarina Johnson-Thompson were named on the highly coveted shortlist of BBC Sports Personality of the Year 2019. The awards, which aired yesterday on BBC1, saw the two Müller ambassadors shortlisted alongside cricketer Ben Stokes, Formula 1’s Lewis Hamilton, footballer Raheem Sterling and rugby union’s Alun Wyn Jones. World 200m Champion and […]

Albert Bartlett’s Got A Brand New Bag!

Albert Bartlett’s Got A Brand New Bag!

Albert Bartlett, the potato company announces that the company has created a new look advertising campaign with creative agency, Guy & Co.  The execution focuses on the fun and shared emotion of cooking together and the versatility of Albert Bartlett potatoes. The company has also introduced light-weight plastic bags; all of the company’s 2kg bags […]

Garde-Manger Pour Tous gives new meaning to holiday classics

Garde-Manger Pour Tous gives new meaning to holiday classics

Garde-Manger Pour Tous, the NFP serving 3,000 underprivileged Montreal-area youth, has partnered with Cossette and Cossette Media to raise public awareness around the fight against child poverty and malnutrition this holidays. “The holidays are a time for us to reflect on how fortunate we are to live in abundance – however, it’s also an opportunity […]

New Brand Environment for Caviar House & Prunier

New Brand Environment for Caviar House & Prunier

The most recent concept launch for Caviar House & Prunier at Heathrow Terminal 3 takes inspiration from the new contemporary brand aesthetic launched earlier this year at Heathrow Terminal 4. The 360-degree island bar at the heart of the luxury fashion house retail area, delivers a premium hospitality experience for Caviar House & Prunier, recognised […]

Chefs need ‘2020 Vision’ on menu planning, says Bidfresh

Chefs need ‘2020 Vision’ on menu planning, says Bidfresh

From seaganism to sustainarianism, chefs will have to be ready to embrace an even broader range of customer dietary trends than ever during 2020. Fresh food supplier Bidfresh is advising hospitality operators to increase the menu choices they offer, as consumers bring an increasingly complex set of values to the table when they eat out. […]

Thirst Craft helps Glasshouse shatter stereotypes with a premium Scotch that’s destined for highballs

Thirst Craft helps Glasshouse shatter stereotypes with a premium Scotch that’s destined for highballs

Reverse-engineering the classic highball cocktail, the bartending trio behind Langstane Liquor Company created Glasshouse, a blended Scotch destined for highballs. With such a strong niche in the market, Glasshouse needed a refreshing brand design. The team turned to Thirst to bring a light, fruity feel to the dark, complex and often inaccessible world of whisky. […]