Following the news that Kelloggs has agreed to remove unsustainable palm oil from their products following a campaign spearheaded by two sisters, 10 and 12 from Bedfordshire, this is what Tashi van der Waerden, Director of Innovation at Echo Brand Design has to say: “Kellogg’s pledged changes to its palm oil policy following the campaigning of two young teens is just […]
• Rubies in the Rubble worked with Pearlfisher on new brand strategy, brand identity, tone of voice and brand world • The re-brand is part of an exciting new era for the makers of ‘conscious condiments’, and comes after new team hires and a hugely successful crowdfund campaign launched earlier this summer • Jenny Costa, […]
Drinks design specialist Denomination creates a brand and packaging identity for Quinta da Pedra Alta’s new white Port – Pedra No 3 – giving the classic beverage a 2020 makeover and making it relevant to today’s consumers. For many years, Port has been seen as being all about tradition. Something to be consumed straight up […]
Coca-Cola is leveraging its sponsorship of the English Premier League with an integrated campaign currently running in Nigeria, and created and implemented by the soft drink’s marketing partners on the continent including FCB, Isobar, Dentsu, Ogilvy Nigeria, Town Criers and R&B Public Relations. The company’s IMC Director, Monali Shah, tasked FCB to engage the myriad […]
Initial roll out of hot beverage-focused product line includes water dispersible coffee brightener & natural sweetener Single serve stick packs contain customizable levels of high-purity Broad Spectrum CBD Socati Corp announced the launch of two new private label, CBD-infused products for hot beverages. Each of the water dispersible powdered formulas are packaged as single […]
The FAB Awards — International Food and Beverage Creative and Effectiveness Awards — is pleased to announce the continuation of their partnership with Google UK Ltd for the sixth consecutive year. Now in their 22nd year, FAB is one of the only Awards program focused entirely on work done for Food And Beverage brands and outlets. It recognises the critical […]
The nation’s favourite malt loaf brand, Soreen, have announced some spring-tastic news for fans, as they are now selling Chocolate & Orange Mini Loaves for Easter. Bursting with flavour and packed with chocolate orange deliciousness, the mini loaves come in at under 100 calories per bar, making for a tasty but healthier treat to be […]
Irish Distillers is releasing a collection of 48 bottles of Ireland’s oldest ever whiskey collection, Midleton Very Rare, renowned as the Pinnacle of Irish Whiskey, is produced in the Midleton Distillery, Co, Cork, Ireland. Designed by Nude Brand Creation, the peated single malt whiskey was distilled in 1974 and has been maturing since then. Midleton […]
In Sweden, sick-leave is the highest in February. Every year. It also has consequences for society, both in terms of economy and productivity. Making February a better month thus benefits not only ourselves but society as well. So Brämhults juice has decided to take up the fight against darkness, illness and sedentary. Using the power […]
Following a competitive pitch, Mercieca has been appointed to handle a fully integrated campaign for Lyons. The brief entails creative, PR, influencer and multi-channel advertising as the brand unveils a new look and portfolio of blends from March. Steeped in heritage, Lyons has been roasting coffee in the UK since 1904 and is a key […]