On Matchday 8, the busiest night of the UEFA Champions League, Heineken® ran a real-life social experiment in New York to support the launch of its new global campaign, Fans Have More Friends, proving shared fandom can turn strangers into real connections. Heineken® this week launches Fans Have More Friends, a new global sponsorship platform […]
Award-Winning British Hummus Brand Launches Innovative Collection Designed for Health-Led Eating, Gut Health & Category Growth ChicP’s launch of their exciting new range of ‘functional’ hummus puts the brand in the lead as the only functional premium hummus brand in the UK, delivering on quality and taste. ChicP saw a gap in the market for […]
F&F HUB is a new concept from Family & Friends, bringing together human-centred insight, brand strategy and creativity in one agile offer. Built for brand owners, brand guardians and in-house teams, F&F HUB aims to deliver a fresh approach to FMCG branding and innovation for today’s world. F&F HUB is driven by the belief that […]
Saatchi & Saatchi’s and Mondelēz International have launched Born of Two Icons, a playful new campaign spotlighting the new limited-edition OREO Creme Egg Cookie. British culture loves celebrity, and OREO and Creme Egg are both iconic in their own right. With such famous parents, the OREO Creme Egg Cookie is basically the nepo-baby of the confectionery world […]
Handcrafted bottles chronicle Henry of Pelham’s winemaking history Every winery has history, but not every winery has a darkroom. To celebrate their rich legacy, Ontario’s #1 winery (National Wine Awards, 2024), Henry of Pelham, converted their underground barrel cellar into a fully functional darkroom where wine lovers could put on a set of aprons and […]
Pip & Nut, the UK’s number one nut butter brand, is celebrating its obsession-inducing taste credentials with a striking out-of-home campaign. Building on the success of Pip & Nut’s award-winning 2025 brand platform, Obsession Spreads, the out-of-home campaign taps into a simple consumer insight: once you try Pip & Nut, you’re converted. Ranked as ‘exceptional’ in […]
Following the success of their award-winning Kennet Crayfish Gin in January 2025 comes the launch of a Kennet Crayfish Spiced Rum, crafted using crayfish claw shells and a blend of aromatic spices. The distilling process releases the sweet, delicate flavour of the claws, resulting in a smooth and warming golden spirit infused with orange, nutmeg […]
Exciting flavour innovation from the UK’s #1 lolly brand lands in-store from January Rowntree’s, the number-one lolly brand in Great Britain, is set to energise the ice cream aisle this year with the launch of two bold new products: Rowntree’s Fruit Explosion and Rowntree’s Fruit Pastilles Berries Landing in major retailers from 12th January, the […]
Sales up 73% – Launches First Special in 10th Anniversary Year Nirvana, the alcohol-free pioneer, is celebrating a decade of brewing in 2026. The anniversary comes as the brewery revealed 2025 was its most successful trading year ever – with an impressive sales uplift of 73% YOY. Now, with an established line-up of seven core […]
Hopleaf Pale Ale, one of Malta’s most cherished beer brands, has unveiled a bold new visual identity by brand design agency bluemarlin, marking a confident return to relevance for the historic brew. First introduced to Malta in 1928, Hopleaf’s iconic red leaf had gradually lost its presence amid increasingly generic beer design. bluemarlin set out to […]