Today, safefood, HSE and partners launch the START campaign, created by award-winning agency Target McConnells. Maintaining a healthy weight for children is a major health challenge on the Island of Ireland and this campaign is the first in a five-year public awareness initiative aimed at addressing this public health issue. The campaign was developed using […]
The UK’s number one Spanish wine brand[1], Campo Viejo, is ramping up for the seasonal fiesta with the welcome of Cava to its grocery line-up. Historically available in the convenience channel only, Campo Viejo Cava Brut Reserva will now be available across all major supermarkets with an RRP of £11.60. Campo Viejo Cava is joining […]
British sweet manufacturer Swizzels has given its iconic Love Hearts sweets a digital makeover with the launch of an emoji-themed range. As emojis become a globally-recognised way of communicating, 11 of the nation’s favourite emojis now feature alongside Love Hearts’ traditional messages, making Love Hearts history. To support the launch, Swizzels has created an on-pack […]
Ballantine’s, the No. 2 Scotch whisky in the world, takes an innovative move into the Single Malts category, with the launch of three new Single Malts, with design by Nude Brand Creation. Always known for doing things differently, Ballantine’s will give consumers a unique opportunity to experience the flavour of the three signature malts that […]
Simple, easy and a cupboard staple for many, Homepride is a favourite amongst families. Now, Homepride Kids looks to stir up the children’s food category with an adventurous range of cooking and pasta sauces created to reassure parents and excite fussy young palettes. Having designed Homepride’s All American range, Robot Food were asked once again to take the lead […]
Albert Bartlett, the UK’s leading grower and packer of potatoes, is launching its autumn 2017 national television advertising campaign, starring its award-winning branded Rooster potatoes and Frozen Rooster Homestyle Chips. The campaign, created by creative agency Holmes Hobbs Marcantonio (HHM) and directed by Joe Marcantonio comprises two thirty-second ads and two x 10 second cut-downs of them. […]
BeOn, the chocolate energy brand has recently undergone a full strategic rebrand with the help of global strategic brand design agency BrandOpus. The rebrand encompasses a new name, new identity and new business model. Previously called Energems, BeOn provides great tasting, bite-sized chocolate gems that can be eaten on the go and provide as much caffeine as the average […]
The first annual ranking of the BrandZ™ Top 50 Most Valuable UK Brands has been announced today by WPP and Kantar Millward Brown. The list includes some of the most famous brands in the world, and reflects the UK’s role as a centre for financial services, energy exploration and communications. Many of these brands are incredibly […]
The UK’s favourite free from products have been revealed following a search conducted during National Free From Week 26th September to the 2nd October. Too Good To Be Gluten Free joined forces with some of the country’s leading free from brands to pool opinions and find our most loved products. The search was conducted through social […]
Ferrero Rocher’s, delicious pop-up experience returns this December. The luxurious Ferrero Rocher: Behind the Layers experience will immerse guests in the glamorous world of Ferrero Rocher through a multi-sensory tasting adventure. Set over two opulent floors at Westfield London, visitors will get the chance to explore the unique combination of layers that make up every Ferrero […]