Pizza Hut has hooked up with live music and hotel brand Ibiza Rocks this summer as part of its “Taste Freedom” campaign aimed at music-obsessed millennials. Marketing and PR agency Tangerine has created an array of UK-based and in-resort activity, spanning a campaign content hub, experiential events, digital promotions, social media competitions, video, influencer engagement […]
Cambodia may be a small market, but it’s safe to say nearly all Cambodians (okay, men!) are beer lovers. And adding to the spirit of the industry, Carlsberg launched its bottles in the market earlier in 2017. Carlsberg, known globally for their premium mild beer, is certainly not unknown to Cambodians, but the challenge ahead […]
As a growing nation of foodies, Brits are no strangers to a gastropub, street food pop-ups and food festivals. And for those seeking something truly special, dinner at a Michelin-starred restaurant is bound to hit the spot. To help Brits discover great food on their doorstep, last minute cottage holiday hub Snaptrip.com has mapped out […]
In recent years, flexible packaging has taken over grocery store aisles, disrupting store shelves as well as the way we consume food and beverages. From baby food to salad dressing and even wine, food and drink items traditionally packaged in non-flexible packaging are changing their rigid ways and making the switch to flexible. What is […]
Tiger Beer, Asia’s premium lager, is taking Air-Ink, the world’s first ink created from air pollution, to the streets of the world. An extension of a 2016 pilot project in Hong Kong, this new initiative sees Tiger Beer driving creative collaborations between Anirudh Sharma, inventor of Air-Ink and co-founder of Graviky Labs, and emerging artists […]
Australian sparkling wine brand, Chandon has unveiled its latest piece of localised content via Havas Sydney, to mark the second season of its partnership with the McLaren-Honda Formula 1 team. The partnership, which began in 2016, builds Chandon’s association with the glamour of the Formula One lifestyle and forms part of Chandon’s ongoing strategy to […]
Deliveroo, the on-demand food delivery service, announced it will be trialling gift cards for its Deliveroo for Business customers in April, following a successful beta test across multiple markets. Corporate customers across the UK will be able to purchase Deliveroo gift cards and reward their employees’ hard work, celebrate milestones and offer perks beyond the […]
Snickers and Gay Star News have launched a campaign to help LGBTI people ‘be who you are’. Gay Star Support, a new part of the Gay Star News site, will provide resources for anyone in the community who is struggling. It will tell stories of LGBTIs who have been through tough times and now want […]
Independent digital agency Deepend and Peters Ice Cream have launched a cross-channel campaign for Maxibon, including a bespoke app, which is available on both iTunes and Google Play, to encourage ‘Maxibonding’ between mates in Australia. In a three-pronged approach, the full campaign consists of nation-wide outdoor creative, unique digital assets including a tailored Snapchat lens, and […]
Two mates and a creepy cat vie for KFC’s new Original Recipe Stacker Burger in a humorous new campaign launched in March by Ogilvy Sydney. Running for the next four weeks, the campaign aims to remind KFC lovers that the new special release burger (which combines two KFC fan favourites – the Original Recipe Burger and […]