Integrated creative agency, McCann London, is promoting the launch of a new, limited edition Sub at Subway in the UK and ROI on 5th April, on offer until 30th May. The new ‘BBQ Beef Burnt Ends’ Sub offers slow-cooked, tender beef in a smoky barbecue sauce and will be supported by an ad campaign which […]
Global brand design agency BrandOpus has designed the identity and packaging for a new ingredients and gifting range from award-winning chocolate brand Willie’s Cacao. The select range, including Cacao Tea Infusion; Hazelnut Chocolate Spread; Chulucanas Hot Chocolate and Cacao Nib Brandy is a collection of exclusive small batches hand-prepared by founder Willie Harcourt-Cooze, direct from […]
Jack Daniel’s are proud to expand upon their core portfolio with the launch of Jack Daniel’s Tennessee Cider. The product label and packaging were designed by branding agency Midday, who were tasked with creating a look that reflects the boldness of Jack Daniel’s whilst communicating the ease and refreshment of a premium cider. Taking inspiration […]
Strategic brand design agency, Springetts have refreshed from branding of Nestle owned lollies, FAB, ahead of it’s 50th anniversary. “FAB had lost its cool and was coming up to a milestone birthday. The packaging had evolved to look like every other lolly brand in the freezer. Everyone recognises a FAB and the packaging should be no […]
Spitfire Heritage Distillers has followed the runaway launch of its single estate, small batch botanical gin with a vodka close to its heart – and born in Blighty. The artisan vodka at the heart of Spitfire Heritage Gin (gin is made from vodka) is, say its owners, so sublime it couldn’t be kept under wraps. […]
Everything at Dole in 2017 is centred around the idea that fruit should be the focus of healthy snacking. The “My Energy” campaign, which was launched in 2015, is being continued by the company under the motto “100% Natural Snacking”. The objective is to push consumers to eat more fruit and to integrate fruit into […]
Three Olives, the premium flavoured vodka brand made with vodka imported from England, introduces “Find Otherness,” a new campaign celebrating those who believe a playful spirit of eccentricity makes life more exciting. The campaign launches across video, native and social platforms with a 30-second spot and five vignettes highlighting the stories of individuals who embrace new […]
Acclaimed British designer Tom Dixon OBE has created The Johnnie Walker Blue Label Capsule Series, which will be previewed at the elegant Teatro Manzoni theatre as part of Dixon’s exhibition at Milan Design Week in April 2017. Inspired by the rarity, craft and heritage of the luxury Scotch Whisky, the exclusive Johnnie Walker Blue Label […]
In a world-first, McDonald’s Australia via VML Sydney is launching ‘Snaplications’ – a one-of-a-kind Snapchat Lens that enables Snapchatters to apply for a job ‘in a snap’. From Friday 7th April, Snapchat users will be able to utilise the branded Lens that depicts the Snapchatter in uniform as a McDonald’s crew member and prompts them […]
Drinks design specialist Denomination has unveiled packaging and brand identity for Fazzoletto, a new wine from Piedmont-based wine co-operative Araldica. The challenger brand from Northern Italy has a unique contemporary wine style and is made using revolutionary winemaking techniques, which needed to be reflected in the design. Denomination developed a compelling brand story around the […]