The Jack Daniel Distillery is excited to announce the nationwide release of their finely crafted, red-hot cinnamon spirit, Jack Daniel’s Tennessee Fire. Following its wildly successful limited release last year, the highly coveted ‘Jack Fire’ will be available in the US in March 2015. Jack Fire brings together the distinctive character of Jack Daniel’s Tennessee […]
Belvoir Fruit Farms has bottled the crisp fresh taste of English Cox’s Apples to produce a refreshing, sparkling new Cox Apple Pressé which, because it contains no added sugar, is wonderfully balanced without being overly sweet. The Leicestershire based company hand makes all its Cordials and Pressés on the family farm using only natural ingredients […]
McDonald’s, OMD UK, The Outfit and Channel 4 have launched a first-of-its-kind partnership to promote the full range of McCafé beverages. A brand new contextual TV advertising campaign will feature real people enjoying their favourite McCafé beverage, whilst talking about some of the most significant TV moments across Channel 4 as they happen. Launching on […]
Tomatin, a Highland distillery with an award-winning range of whiskies recently appointed creative branding agency, threebrand, to develop its brand positioning. Established in 1897, Tomatin Distillery found itself in a position whereby it had no sense of identity. Edinburgh-based threebrand was briefed to develop a campaign that would give Tomatin cut-through within the saturated malt […]
Brand packaging design agency BrandOpus have worked with Vivid Drinks to launch two new products in their range of Matcha green teas, including a 100% unsweetened matcha green tea drink. Following the award-winning launch of the Vivid’s RTD matcha drinks last year, Vivid Unsweetened launches due to unprecedented national demand for green tea and low […]
On March 1, in the heart of central London at Hyde Park Corner, the makers of Haig Club Single Grain Scotch Whisky and brand partners David Beckham and Simon Fuller welcomed guests to the first evening of Haig Club London – a week long residency at the Wellington Arch which has transformed the iconic landmark into […]
Diageo premium vodka brand Cîroc is targeting Instagram users with a video and ‘cinemagraph’ campaign on the social media network. The six-week marketing push kicked of February 27 and comprises three 15-second videos and two ‘cinemagraphs’ (animated stills typically published as Gifs). Diageo Reserve claims the campaign is the first on Instagram to run video […]
Speight’s knows a thing or two about the Kiwi bloke, and if there’s one thing it can say about this remarkable kind of character, it’s that he’s there for his mates: to help build a deck, whack a shed together or simply have a cold beer and a barbie. So when a bloke asks who’ll […]
On January 29, 2015, PepsiCo launched the 2015 version of the Bring Happiness Home (BHH) program in Beijing, China. In collaboration with China Women’s Development Foundation (CWDF), the popular video-making and sharing app Meipai and many celebrities, PepsiCo is looking to mobilize the society into sharing their stories of family reunion during the Spring Festival […]
A design so distinctive that it could be recognized by touch alone and so unique that it could be identified when shattered on the ground. This was the brief for the creation of the Coca-Cola bottle which is 100 years young this year. To mark this milestone, The Coca-Cola Company is celebrating with a year-long […]