United Spirits and Diageo could sign deal on Thursday!

Associates close to United Spirits have revealed to DNA News India that this much anticipated deal could be toasted by Thursday, 4th October 2012. Diageo is to pick up a 25% stake in Mallya’s firm, the people said, adding, the deal would be closed in three tranches and could take 5-6 months to complete. Read […]



Bannisters’ Farm, the Yorkshire based family brand, is expanding its range of British sourced frozen ready baked potatoes with the launch of Bannisters’ Farm Littl’uns. This box of six Small Baked Jacket Potatoes is perfect for children and people with smaller appetites but who still want the just baked taste and convenience of the larger […]

Nektar Naturals and Whole Foods Market Partner Together to Launch Nektar Honey Crystals – Honey Without the Sticky Mess!

Nektar Naturals announced the launch of Nektar Honey Crystals in 41 Whole Foods Markets in the Mid-Atlantic region including stores in DC, KY, MD, NJ, OH, PA, and VA. Nektar Honey Crystals are a 100% all-natural granulated honey product available in convenient packets. Nektar Honey Crystals provide the taste and benefits of traditional honey, but […]

Cheetos Brand Commissions Presidential Portraits To Determine America’s Next “Big Cheese”

Today, Chester Cheetah, the iconic spokescat for the most playful snack in the world and a leading brand from PepsiCo’s Frito-Lay division, unveiled a new electoral polling model with the unveiling of 3 feet by 4 feet one-of-a-kind Cheetos portraits of the Democratic and Republican presidential nominees – President Barack Obama and former Gov. Mitt […]


SMIRNOFF has launched #YoursForTheMaking‟ in the UK as part of a £7m Western Europe media campaign designed to empower and inspire consumers to create new nightlife experiences. The campaign launches today with an evocative 60 second new television advertisement, which proves that the night really is yours for the making. SMIRNOFF@s new campaign to bring […]

Dogs Stage “Doggupy” Protest, Demand Better Food For The 99 Percent

Dogs Stage “Doggupy” Protest, Demand Better Food For The 99 Percent

The bark heard ’round the park: “Doggupiers” invite canines across America to join the Merrick real food revolution; man’s best friend deserves food that’s “worthy of a fork” Dogs of all sizes, shapes, ages and breeds united today to “Doggupy” New York City’s Union Square Park, turning out for a demonstration to demand nutritious, real, […]

Coca-Cola Enterprises Announces Two Initiatives in Support of Ambition to Become a Low-Carbon, Zero-Waste Business

Company invests €6.5 million in PET recycling facility in France and introduces research aimed at influencing consumer recycling behavior Coca-Cola Enterprises, which produces, markets and distributes Coca-Cola products in Western Europe, is today announcing two new initiatives aimed at improving recycling behavior and infrastructure, as part of its journey to becoming a low-carbon, zero-waste business. […]

Mountain Dew And DORITOS Brands Bring Double XP Back, Bigger Than Ever With Halo 4

Mountain Dew And DORITOS Brands Bring Double XP Back, Bigger Than Ever With Halo 4

PepsiCo’s Mountain Dew and DORITOS brands know that gamers across the country have been waiting for one thing this fall: the long-anticipated launch of Halo 4. Today, ending weeks of speculation, DEW® and DORITOS brands have confirmed that Double XP is back and bigger than ever to give fans the opportunity to experience the next […]

Special K Tweet Shop

Kellogg’s opened a pop-up shop in SOHO, London that bridges the gap between social currency and real-life money. The shop offers you a menu of Special K Cracker Crisps and accepts Tweets as currency to buy them. Combining social media and real-life interaction the promotion not only engaged those that tweet to buy a special […]