Caulder Moore is overhauling the brand and positioning of dim sum restaurant Ping Pong. The consultancy says it won a four-way pitch in January after demonstrating that Ping Pong’s communication can be better aligned with its core offer and essence, ‘Little steamed parcels of deliciousness’. A new identity has already been developed, which will launch […]
Sterling-Rice Group has identified the top ten natural and organic food trends that will influence mainstream grocery shelves soon. With a breadth and depth of culinary experience, the brand strategy, innovation, and communications firm has counseled and created foods for several of the largest food companies in the world. Wholesome Foods Just for Men: Manly […]
Now, it seems that you can literally have your bacon and drink it too. Boca Java, a gourmet company that specializes in direct trade premium coffee, has created the “Maple Bacon Morning” blend that combines what is arguably two of the best things in the world. Consisting of 100% specialty grade Arabica coffee, this bacon-flavored […]
Gaming fans in the U.S. will soon be able to experience the next level of play thanks to the biggest gaming promotion in Mountain Dew and Doritos brand history. This fall, celebrating a new generation of gaming, the Mountain Dew and Doritos will give fans the opportunity to get their hands on thousands of Xbox […]
Together Design has designed the brand identity and e-commerce site for muesli start-up Yoosli.com. The innovative new online service launches this month and enables customers to create their own muesli mix from an array of over 65 quality ingredients. Entrepreneur founder Markus Niemeier wanted to create a new way for people to buy muesli, enabling […]
Kent Lyons has created the name, identity and a campaign for YO!Sushi’s new YO!Burger product, which launches on Monday. The consultancy was invited to a tasting session of the new rice burger in March, when YO!Sushi head chef Mike Lewis demonstrated how he wanted to introduce a version of the Japanese dish to England, according […]
Is it a bird? Is it a plane? No, it’s a DomiCopter! Scooters and cars could one day be swapped for 21st century flying machines following exciting technological research undertaken by Domino’s Pizza. The DomiCopter is a lightweight flight aircraft, capable of travelling vast distances at high altitudes all whilst carrying Domino’s pizzas. Sci-fi comics […]
A new cocktail craze is bringing the art of mixology to new levels and has inspired a rise in rum consumption. For the first time since the 1960s, rum has overtaken vodka as the most consumed spirit according to supermarket and drinks firms. Supermarkets such as Tesco report that the rising popularity of the mojito […]
New research from Tetra Pak, the world’s leading food processing and packaging company, forecasts that flavored milk consumption will grow at more than double the rate of white milk globally between 2012 and 2015. Consumers are increasingly turning to tasty, nutritious and conveniently packaged flavored milk as an alternative to other beverages, creating opportunities for […]
Takeya presents the Flash Chill Iced Tea Maker, which allows consumers to easily create handcrafted, artisan iced tea beverages right at home and serve and store all in one unit. The Iced Tea Maker freshly brews hot tea in minutes and flash chills it in just 30 seconds. Airtight, the Iced Tea Maker locks in […]