This September sees award-winning Mr Bug launch its next tranche of insect protein innovation for healthier living hounds in the shape of a handy superfood shaker, that will provide a generous dash of mealworm protein seasoning at mealtime. As the UK’s 1st DEFRA approved mealworm bug farm, Conal and his team are well-versed in the nutritional […]
It’s a curious truth that within the UK’ vast take-home ice cream arena (£1.4bn), plant-based only represents a miserly 4-5% of total ice cream sales, even though 12% of all last year’s innovation was focused on no-dairy ice cream offerings. In truth, until the Over the Moo appeared on the UK’s bite-sized ice cream horizon, […]
National has been a kitchen staple in Pakistan for over 50 years. Rich in heritage and renowned for its Recipe Mixes, the brand has firmly established itself as a favourite for families across the country. But whilst the quality of National‘s Recipe Mixes remained unquestioned, its cultural relevance needed to be addressed. Regional taste preferences […]
Proper No. Twelve Irish Whiskey, the fourth largest Irish whiskey globally, has launched a new communications platform, visual identity and brand world. The brand, acquired by Proximo Spirits in 2021, appointed Creature in 2022 after a competitive pitch and tasked them with creating a global 360 communications platform and brand world that will ensure that […]
KFC, a leading fried chicken brand, presents their new restaurant in Tenerife overflying the island with a commercial aircraft. To that end, they have customized one airplane from the well-known local brand, CanaryFly. PS21 has sought to leverage the location of their new establishment beside north Tenerife’s airport, one of the airports with higher air […]
B&B has collaborated with expert tomato growers and gourmet producers, previously known as The Tomato Stall, to emphasise the brand’s secret ingredient – the exceptional climate and terroir of the Isle of Wight. Now named Isle of Wight Tomatoes, the new brand is built around a key product promise – More Sunshine, More Flavour. Soaked […]
Popcorn Kitchen Launches Blueberry Muffin Popcorn Aug 23 Popcorn Kitchen returns to its comfort food and classic cakes heartland with the arrival of its latest fruity-themed sweet treat, Blueberry Muffin popcorn, the iconic, on-the-go breakfast meets ‘al-desko’ treat, that is so popular over the pond that it even has its own National Day (July 11th […]
Aug sees SRSLY Low Carb broaden its pizza horizons with the eagerly anticipated launch of a MIGHTY Meat Free Feast, which to SRSLY’s way of thinking doesn’t mean a sparsely topped cheese & tomato pizza but a sublime, low carb proposition jam-packed with 3 innovative additions that SRSLY challenges your taste buds to differentiate from […]
Whole Earth, the natural food brand owned by Ecotone UK, has announced that it will renew its partnership with Team GB in the run up to the Paris 2024 Olympic Games. After a successful partnership for the Tokyo 2020 Olympic Games, Whole Earth will sponsor Team GB again to cover a second Olympic Games – […]
● McCain’s new “Let’s All Chip In” campaign sees comedian and Love Island commentator Iain Stirling and Capital Radio breakfast show host Roman Kemp experience a clash of two worlds, as they swap their city-dwelling lifestyles for a day at the farm ● With potato yields down by 15% in 2022* alone due to droughts […]