Coca-Cola: The Remix Music Bottle

The Coca-Cola Company and OgilvyAction have developed a social music project called the ‘Coca-Cola Remix Bottle’. It revolves around a Coca-Cola bottle that captures every day sounds turning them into shareable remixes, spreading happiness wherever it goes. The Coca-Cola Remix bottle was created when Coca-Cola ASEAN and a young Japanese DJ-inventor, Jun Fujiwara, got together. […]

Game On: Pizza Hut Launches First-Ever Ordering App On Xbox Live

The video game industry has a history of introducing dynamic duos. Now comes another: Xbox and Pizza Hut. The two category giants have joined forces to launch a first-of-its-kind ordering app that allows users to purchase physical goods straight from the Xbox 360 video game and entertainment system from Microsoft. This is not just any […]

Seymour Powell Designs New Guinness Tap

Seymour Powell Designs New Guinness Tap

Seymour Powell has created a new bar-tap for Guinness – based on the design concept of ‘the magic behind the gates’. The consultancy was tasked with designing a new tap and counter-mount that would ‘create a focus on the unique and intriguing Guinness pouring ritual’ and its origins at the St James’s Gate Brewery in […]

The Cornetto Lick Challenge

Cornetto is challenging ice cream fans to put their tongues to the test in the world’s first-ever online licking competition. Battle of the tongues The Cornetto Lick Challenge gives fans the chance to take on actor Nick Afanasiev, who is famed for his licking feats with his 8.9cm tongue. Challengers need to have a webcam […]

Heineken Ignite: Interactive LED Beer Bottles

The beer drinking experience is already fairly interactive. You open bottles, clink them against your friends’ bottles, and dress them up in little cozies to keep them cold. Apparently, all that wasn’t enough for Heineken, which unveiled a prototype of its new Heineken Ignite bottle last week at Milan Design Week. The bottles incorporate LEDs, […]