Lipton Adds Star Power To Its Black Tea Campaign With Kat Dennings
Lipton, America’s favorite tea brand, has enlisted actress Kat Dennings to shine a spotlight on…
Celebrating 75 Years Of The Nestlé Brand That Invented Instant Coffee
A Nestlé brand that started as an idea to solve the problem of what to…
Coffee Cups Feature Inspiring Messages About Life
For US coffee company Caribou Coffee, Minneapolis-based ad agency Colle+McVoy designed themed coffee cups and…
Dewar’s Launches New Highlander Honey
The House of Dewar’s has the spirits industry buzzing with the U.S. launch of Dewar’s Highlander…
Bud Light Lime Introduces Straw-Ber-Rita
Last April, Bud Light Lime Lime-A-Rita hit shelves, and in less than eight months, became…
Pepsi Launches First New Bottle In 16 Years
Pepsi has unveiled a new single-serve bottle for its Pepsi trademark portfolio including Pepsi, Diet…
Newcastle Brown Ale Introduces ‘No Bollocks 2013’ Intergrated Campaign
Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign intended…
Food Glorious Food
The UK’s most comprehensive water footprint food calculator has been developed by Sustain’s scientists: precise…
Beer Serves America … Literally
A new economic impact study released shows America’s beer industry—made up of brewers, beer importers,…
Cruise Line Cocktails Go World Class
Diageo Global Travel and Middle East (GTME) announced a new 2013 partnership with Princess Cruises…
Coca-Cola Unveil New Calories Conscious Sprite
In a move that demonstrates its ongoing commitment to reducing calories in its soft drinks…
Honeycomb Creates J20 Fruit Fusions Packaging
Project management company Honeycomb developed the brand as a licensee of Britvic, which owns J2O…
Rare Balvenie 50 Year Old Scotch Comes to Quebec
On March 28, Quebec will receive the last bottle of The Balvenie 50 Year Old…
Smirnoff Readies Real-time Social Hub
Smirnoff is developing an online app that allows fans to direct personalised videos of their…
‘Whiskey-Flavored’ Typeface Illustrates The Tastes Of A 12-Year-Old Scotch
Scottish illustrator Steven Bonner has created a beautiful typeface for Ballantine’s Scotch Whiskey that reflects…
Finally An App That Tells You What To Tip!
Finding objective information about the restaurants that consumers are contemplating visiting is often difficult to…