Cracker Jack Brand Debuts New Flavour for Popcorn Lovers in the US

cracker-jack-chocolate-peanut-butterPopcorn lovers unite! Cracker Jack, one of the many brands that makes up PepsiCo’s Frito-Lay division, has unveiled a new variety just in time to celebrate National Popcorn Lover’s Day in the US.

Introducing Chocolate Peanut Butter Flavoured Popcorn, a delicious new flavour designed to add fun to your family’s next snacking occasion.

Featuring a modern twist on the classic snack, each airy popcorn kernel is coated with sweet and savory chocolate peanut butter flavour that’s sure to be a deliciously shareable treat for any family activity.

“Chocolate peanut butter is among the most popular flavour pairings of all-time,” said Haston Lewis, senior director of marketing, Frito-Lay.

“What better way to celebrate National Popcorn Lover’s Day than enjoying this new Cracker Jack brand flavour with family and friends.”

Cracker Jack Chocolate Peanut Butter Flavoured Popcorn is now available in 4-ounce bags for a suggested retail price of $1.49 at retail stores nationwide.

The product joins additional Cracker Jack brand favourites, including Chocolate & Caramel Flavoured Popcorn, Kettle Corn Flavoured Popcorn, and Original Caramel Coated Popcorn & Peanuts.

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