Creative team André Kassu and Marcos Medeiros will manage the launch, overseen by CEO Vinicius Reis. The shop will also manage a special projects account for AmBev with a global collaboration from AB InBev.
“We are moving much faster than we imagined, considering we were born only seven months ago,” said Reis in a statement. “In addition to these clients, we have several other projects that are being developed, as well as collaborations with CP+B London. Over the coming weeks, we plan to announce two additional major brands.”
“These guys embody the best things about our business—curiosity and passion and just the pure joy of creating something great and memorable,” said Chuck Porter, chairman of CP+B.