METRO’s Third “Own Business Day” Campaign by Serviceplan Celebrates Business Owners

METRO’s Third “Own Business Day” Campaign by  Serviceplan Celebrates Business Owners

 A holiday for the independent businesses: METRO’s “Own Business Day 2018” on October 9 gave special attention and appreciation to business owners around the world, who offered more than 380,000 specials to their customers on that day. In 24 METRO countries, several campaigns provided more visibility and attention for them. Highlights include the “The […]

Budweiser Launches Sound-Activated World Cup Snapchat Lens

Budweiser Launches Sound-Activated World Cup Snapchat Lens

Budweiser, the official beer of the 2018 FIFA World Cup, has partnered with Snapchat to unveil the world’s first sponsored, sound-activated lens. The technology, launched on the day of England’s first match against Tunisia, will respond to the euphoria and celebrations of football fans during tournament games in real-time, using a limited-edition augmented reality (AR) Lens. The […]

McDonald’s Tells Football Fans ‘We’re With You’ in New World Cup Global Campaign

McDonald’s Tells Football Fans ‘We’re With You’ in New World Cup Global Campaign

McDonald’s celebrates the incredible highs and lows of being a football fan during the FIFA World Cup with a new campaign telling them ‘We’re with you’, created as part of their official sponsorship of the tournament. Created by Leo Burnett London, the new campaign includes a film that broke internationally on the first day of […]

John Barnes Gets Licked a Lot in Just Eat’s World Cup #PutItOnAPlate Campaign

John Barnes Gets Licked a Lot in Just Eat’s World Cup #PutItOnAPlate Campaign

 Just Eat has unveiled its World Cup campaign with a bizarre online film titled #PutItOnAPlate featuring football legend John Barnes having his face repeatedly licked by hungry fans. As part of the campaign conceptualised by Dark Horses, whoever orders a takeaway through the Just Eat app between 14 June and 15 July will get a chance to be […]

Italy’s Andrea Pirlo Teams up with McDelivery to Pick a Team for the World Cup

Italy’s Andrea Pirlo Teams up with McDelivery to Pick a Team for the World Cup

 After Italy failed to qualify for the 2018 FIFA World Cup Russia for the first time in over 60 years, Italian maestro and 2006 World Cup winner Andrea Pirlo has teamed up with McDonald’s McDelivery from Uber Eats to find an alternative nation to support this summer. McDelivery from Uber Eats have enlisted eight football icons from around […]

Domino’s is the Official Food of Not Going to International Football Tournaments

Domino’s is the Official Food of Not Going to International Football Tournaments

 Jimmy Bullard is a household name for many reasons, his illustrious football career and appearing on I’m A Celebrity amongst those. However many remember him as one of the most famous football players to never earn an England cap. Although called up to the squad a few times, he never managed to make it […]

Budweiser Kicks Off “Light Up the FIFA World Cup” Global Campaign

Budweiser Kicks Off “Light Up the FIFA World Cup” Global Campaign

Budweiser, the Official Beer of the FIFA World Cup, unveiled its new global campaign, “Light Up the FIFA World Cup,” which encapsulates the unparalleled euphoric energy of the world’s biggest sporting event and Budweiser’s passion for energising fans as they watch and celebrate their favourite players, moments and teams throughout the tournament. Major highlights of […]

YouTube to Partner with The 20th FAB Awards and The FAB Forum

YouTube to Partner with The 20th FAB Awards and The FAB Forum

The FAB Awards — International Food and Beverage Creative and Effectiveness Awards — is pleased to announce the continuation of their partnership with Google UK Ltd via their YouTube brand. This will be the 4th consecutive year that Google has teamed up with FAB. As per the partnership, YouTube will co-host The 3rd FAB Forum on […]

Design Bridge’s Graham Shearsby to Chair the Design Jury at The 20th FAB Awards

Design Bridge’s Graham Shearsby to Chair the Design Jury at The 20th FAB Awards

Design Bridge’s Chief Creative Officer Graham Shearsby, has been named the Chair of the Design Jury for The 20th FAB Awards. Graham is responsible for maintaining Design Bridge’s creative quality and reputation and with the help of his team of Creative Directors, he oversees the three studios in London, Amsterdam and Singapore. Born in East London, Graham […]