This Easter, Marshmallow PEEPS Brand Candies are leaving the nest with their first live-action commercial to be run on TV and via social media. This is PEEPS’ first TV campaign in over ten years and is the brand’s first commercial to kick off an ongoing, year-round TV campaign. In March, PEEPS will present the “Brothers” […]
Year after year, Creativeland kicks it up a notch with its campaigns for brand Frooti. It has been an exciting journey rolling giant mangoes down slopes, dropping mangoes on unsuspecting passers-by and making the first reality game-show TVC. So, for the 2013 campaign film, they had a tough act to follow. But Creativeland hope the new […]
A cookie-favoring physicist has created what appears to be the world’s first Oreo separator. David Neevel, an artist and inventor based in Portland, Ore., was commissioned by the popular cookie brand to produce the machine as part of its “Cookies vs. Creme” campaign. “My Oreo machine is based entirely on my dislike for creme and […]
Pringles, the Kellogg’s – owned snack, is seeking to burst open the savoury snacks category even further, with the introduction of new flavours, Roast Chicken and Herbs for the UK and France, Sweet Paprika for Germany, Cheddar Cheese across the Arabian Peninsula and an upgrade to national flavour favourite, Sour Cream & Onion. The new […]
Yorkshire Tea are set to unveil a new TV ad and sponsorship of the England Cricket team in a 3 year sponsorship deal that will see them celebrate the “Yorkshire Tea Break” across cricket grounds nationwide. The supporting TV ad, created by Beattie McGuinness Bungay depicts a joyous celebration of tea, showing Yorkshire Tea’s unique […]
Imagine a game where the winner not only earns the bragging right, but also a glass of ice cold beer. Well that is exactly what the creative minds at McKinney have thought of, for the latest concept for Big Boss Brewing Company. Called the ‘Beercade’, the retro-style arcade game dispenses free beer to the winners […]
Three Rugby League stars joined forces with Heinz BIG Soup, official partner of the Super League, to launch ‘Heinz Big Flavours – You Decide’. Heinz Big Flavours – You Decide is giving consumers the chance to take control of the recipe book by voting for one of three new big, chunky and tasty flavours – […]
Jägermeister is building on the success of its first ever ATL campaign in the UK with a second burst of activity in February and March of this year. The ‘It Runs Deep’ campaign, originally launched in November 2012, will roll out nationally and including outdoor, print, digital and social media advertising. The campaign is built […]
A few weeks after naming Daniel Bonner as Jury President for the Advertising, Interactive and Digital categories, The FAB Awards have now revealed Mary Lewis as the Chair of the The Packaging & Design Jury for the 15th Annual FAB Awards. The FAB Awards are an International Awards programme, which focus solely on work done […]
Cadbury has this week unveiled an ad, created by Fallon, to show the ‘secret’ of the flavour of Dairy Milk. Part of a £7m campaign to promote the taste of the chocolate, the Joyville ad shows an employee being taken on a magical journey to discover the secret ingredient. The ad sees the recipe for […]