Nation Amplifies Grolsch’s Canvas Platform for Partnership with Denham

Nation Amplifies Grolsch’s Canvas Platform for Partnership with Denham

Nation, the London-based digital and creative agency is working with leading beer brand, Grolsch and Dutch Jean specialist, Denham on a global digital activation to celebrate skill, craft and ‘unconventional’ thinking. Nation, Grolsch’s digital agency since July 2015, has been brought on board to execute the creative concept and launch the global activation on Groslch’s […]

Grey Goose Announces Global Plans for Extraordinary Summer

Grey Goose Announces Global Plans for Extraordinary Summer

Grey Goose, one of the world’s leading super-premium vodka, announced plans for a collection of summer experiences that will launch from May 2016.  Famed for pioneering new occasions for super-premium vodka, Grey Goose will be investing at scale to inspire consumers to trade up to the category this summer. The campaign will see 20 pop-ups, across 20 […]

Introducing Truly Spiked & Sparkling: A New Way to Drink Sparkling Water

Introducing Truly Spiked & Sparkling: A New Way to Drink Sparkling Water

Truly Spiked & Sparkling, a new clean, crisp and refreshing spiked sparkling water is hitting shelves today. With just 100 calories and 2 grams of carbs per serving, Truly Spiked & Sparkling (5% ABV) is the lowest-calorie and lowest-carb spiked sparkling water available, and it’s gluten-free. The inspiration to experiment and develop Truly Spiked & […]

Event for Whiskey Fans Returns to London in April

Event for Whiskey Fans Returns to London in April

The Whiskey Affair continues it’s UK-wide tour by returning to London on the 23rd April. Coming on the back of their hugely successful Brighton event, it’s a lively and fun night out for any fans of whiskey where they can discover new brands and blends,and hopefully pick up a few favourites along the way. With […]

Carlsberg UK Adds Strawberry & Rhubarb to Somersby Cider Portfolio

Carlsberg UK Adds Strawberry & Rhubarb to Somersby Cider Portfolio

Carlsberg UK has unveiled Strawberry and Rhubarb as a new flavour variant to its Somersby Cider portfolio, which will be available exclusively in the on-trade from April. Somersby Strawberry and Rhubarb is the brand’s first flavoured cider available on draught, complementing Somersby Original, established in the on-trade since 2013. The launch of the new flavoured […]

Carlsberg Gears up for Trophy Tour & ‘Substitution’ Stunts for Euro 2016

Carlsberg Gears up for Trophy Tour & ‘Substitution’ Stunts for Euro 2016

Carlsberg has revealed its UK sponsorship of the Uefa Euro 2016 will be activated under the banner of ‘If Carlsberg Did Substitutions’ and feature a trophy tour, series of stunts, TV idents and out of home activity. The beer brand will be touring the Henri Delaunay trophy across England and Wales on 28-30 March. The […]

Carlsberg Creates Pop-up Bar Made from Real Chocolate in Latest Stunt

Carlsberg Creates Pop-up Bar Made from Real Chocolate in Latest Stunt

Carlsberg revealed its biggest idea yet – a pop-up bar in London made entirely from chocolate. The pop-up, entitled If Carlsberg Did Chocolate Bars, appeared as a giant bar of chocolate affixed to the wall of the Truman Brewery in Shoreditch. At 12pm on March 23, Carlsberg unwrapped the foil on the front of the bar […]

Hennessy Aim to Alter UK Perceptions of Cognac with Sensory Experience

Hennessy Aim to Alter UK Perceptions of Cognac with Sensory Experience

Hennessy, the LVMH-owned Cognac brand, is to host an interactive, sensory tasting experience in order to market itself as more than an after-dinner tipple. The Hennessy X.O Odyssey will be activated within Moët Hennessy’s UK headquarters in south west London. Guests will be introduced to an infinity-style room of mirrors, with each reflective surface revealing […]