On the evening of Tuesday, March 25, Stella Artois held a celebration at Lafayette Townhouse in Manhattan’s SoHo neighborhood to launch a global pilot program aiming to bring its best-in-class draft experience to the world’s home bars. The evening was hosted by the actor Jake Johnson, star of New Girl on FOX and a home-bar […]
Just in time for the start of the 2014 baseball season, the new Budweiser Brew House in the much-anticipated Ballpark Village development in St. Louis will open its doors this week. Spanning three levels and 26,000 square feet, the venue includes an outdoor beer garden and rooftop deck with spectacular views of Busch Stadium. Featuring […]
Water is key to the production of Bacardi rum. On average, it takes 12 liters of water to create one liter of any distilled spirit. At the Bacardi distillery’s island home in Puerto Rico, water conservation is an important component of the Bacardi Limited sustainability commitment. Water is used to clean the American white oak barrels in […]
You might have come across beer advertised as ‘craft beer’ in the supermarket, but did you know that most of them are actually manufactured by big-name companies? Luckily, there is an iPhone app called ‘Craft Check’ to help you certify if the craft beer you’re drinking is made by an independent producer or a giant […]
Maison M. Chapoutier announced that the 2013 Single-Vineyard Selections (Sélections Parcellaires) are officially offered for sale “en Primeur”. With their success since the 90s, the Chapoutier Primeurs have now become a unique opportunity to acquire Single-Vineyard Selections such as Le Pavillon, L’Ermite, Le Méal and De l’Orée in Ermitage or La Mordorée in Côte-Rôtie. These […]
Starbucks has announced that it plans to introduce beer and wine to thousands of stores across the US, in an attempt to increase sales and cater to evening customers. The coffee chain also plans to roll out an evening menu–diners can look forward to gourmet bites like bacon-wrapped dates with a balsamic glaze, parmesan crusted […]
For fans of The Walking Dead, Philadelphia-based Dock Street Brewery has crafted a unique beer that will satiate your inner zombie. Aptly named ‘Dock Street Walker’, it was made to celebrate the season finale of the hit AMC series. It also pays homage to the show with its special ingredient—smoked brains. No, not actual human […]
Johnny Appleseed, a new, refreshingly sweet and intense hard apple cider with a crisp apple bite, will arrive on store shelves nationwide in the USA on April 7. Inspired by the legendary adventurer and storyteller, Johnny Appleseed Hard Apple Cider was created for anyone with a thirst for adventure and a story to share. Like […]
Strongbow Hard Cider, the number one global cider brand, announced the launch of Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider. With over 125 years of cider-making heritage, Strongbow offers a distinct kind of refreshment from other ciders with these new flavors. Throughout Strongbow’s history, the brand has remained committed to […]
It takes time – in some cases, many years – for Bacardi rum to mellow and come of age. It’s the length of time the rum spends in American white oak barrels that determines the spirit’s richness, aroma and smoothness. When the rum is ready, and it’s time to retire the barrels – usually after approximately […]