Germany’s legendary beer brand, Beck’s, launches Le BECK’S, a special edition can design. For over 145 years Beck’s has brewed a Premium Pils with carefully selected ingredients and quality that constantly challenges competitors in taste, design, and appearance. Since 1873, Beck’s has established a reputation of being innovators in the beverage category and started […]
Michelob ULTRA, the fastest growing beer brand in the U.S., is celebrating Father’s Day by bringing back its #ULTRADAD campaign for a second year. In 2018, the brand is celebrating not only biological fathers but all father figures by recognising the special role that coaches, mentors and step-fathers play in people’s lives with ‘Dear […]
The apple doesn’t fall far from the tree in the third instalment of Nick Offerman’s ‘Father’s Day.’ As viewers have seen over the years, Nick and Ric Offerman have quite a few hobbies in common such as fishing and expertly creating things with their bare hands, however it’s not likely folks realise how truly similar they are… […]
Whisky loving travellers can now indulge in a limited edition Scotch, as leading Scotch whisky brand introduces Johnnie Walker Black Label Triple Cask Edition exclusively to passengers travelling through selected Duty Free Stores around the world. Johnnie Walker Black Label Triple Cask Edition is a limited-edition whisky inspired by the smooth and deep character of […]
In September 2018, Maison Mumm will officially launch Mumm Grand Cordon Stellar: a groundbreaking feat of technology that makes it possible for astronauts and other space travelers to enjoy champagne in the challenging surroundings of zero gravity. The fruit of a three-year partnership with Spade – a young agency specialised in space design – Mumm Grand […]
As holiday-makers whisk their way through London Heathrow and Edinburgh Airports this summer, their eyes will be treated to an array of spectacular aerial photographs of some of Scotland’s most mesmerising locations, thanks to a multi-million pound investment by Johnnie Walker and Diageo Global Travel. Featuring stunning imagery of landscapes across the Highlands, the Islands, […]
Following on from Speight’s popular ‘The Dance‘ brand ad, Speight’s has this week launched an innovative campaign extension: ‘Cheers Beers’ via DDB New Zealand. This second phase of the campaign is a fresh take on recognising the lengths mates go to for one another, allowing mates to personally say ‘cheers’ to that good sort in […]
Innovative online wine firm Wanderlust Wine has launched a campaign to acquire customers for its monthly wine delivery club. Wanderlust Wine – a challenger to the likes of Naked Wines – searches out wines from independent producers around the world and sells them to consumers either directly online, via its wine club subscription, or to […]
Vin Vault Wines has announced the launch of their 2018 marketing campaign: Guilty of Great Taste. The campaign kicked off June 1st with the release of a full-scale, movie-style trailer, featuring their new packaging and an enigmatic cast of characters. The trailer is the first of its kind in the boxed wine category and […]
The Co-op launches its newly redesigned beers, ciders and spirits with the help of Robot Food. Now in stores UK-wide, Robot Food’s exciting new design for the Co-op’s core range of own-brand beers, ciders and spirits aims to create an impact on shelves at a time when popularity of own-brand products continues to rise. More […]