Astral Tequila and Jonathan Goldsmith (formerly known as “the Most Interesting Man in the World”) are back with a short video highlighting the fact that apparently Goldsmith’s character has helped to resolve foreign issues with Kim Jong-Un. This video is a continuation of the brand’s campaign ‘This Calls for Tequila’ that was launched earlier […]
Islay’s most remote distillery, Bunnahabhain has unveiled two new limited edition expressions – a peated Bunnahabhain 2004 Moine Brandy Finish and an unpeated Bunnahabhain 2003 Pedro Ximénez Finish. The 2004 Moine Brandy Finish is a peated malt that has latterly been matured in brandy casks, which is a first for the distillery. Bottled at 55.7%, […]
Thatchers cider has released a new advertising campaign by creative agency Joint, that humorously tackles the topics of farms and family life. This 16 episode content series sees the return of the Thatchers spokesman from the 2017 ‘Hot Air Balloon’ campaign. This time he’s exploring the ‘farm and family’ facts behind Thatchers cider. The content […]
With its iconic red label and secret recipe, it’s been one of the world’s most famous soft drinks for more than a century. Now, however, Coca-Cola is on the brink of a new chapter – with plans to launch its first alcoholic drink. The company is currently experimenting with the creation of a popular type […]
In the lush, green grasslands of Guatemala, a community of over 700 women are weaving their way to independence and empowerment by hand-crafting intricate ‘petate’ bands (woven palm leaves) that adorn the bottles of rum brand, Zacapa. Inspired by these unique women, ahead of International Women’s Day, acclaimed lifestyle photographer and Instagrammer, Nicolee Drake travelled […]
In the latest campaign for Guinness, AMV BBDO tells four uplifting ‘Made of Black’ stories that celebrate individuals who are showing unexpected character in the world of football, and inspiring those around them. The four films were directed by Wilkins & Maguire – BAFTA nominated documentary-makers at production company Stink and co-written with Andy Clough […]
Diageo Australia has launched four new Bundaberg Rum TVCs via Leo Burnett Sydney, that celebrate the craft behind the iconic Australian spirit, the first of which aired last night (Sunday 4 March). The series of four 15 second television spots are part of the ‘Unmistakably Ours’ brand campaign that launched in March 2017. Filmed entirely […]
Steinlager Pure has launched a new TVC under the successful Keep it Pure campaign platform by DDB New Zealand. The inspiration for this latest Keep it Pure instalment was drawn from New Zealand’s strong legacy of pioneership and the idea that pioneers don’t compromise. The spot follows pioneer-ing Kiwi, Zane Lowe, whose father Derek […]
Belvedere Vodka and award-winning musician-actor-activist, Janelle Monáe, have come together for a two-year collaborative partnership to bring to life powerful co-created content and experiences. Launching in Los Angeles around cinema’s most iconic awards show, Belvedere and Monáe will premiere inspiring projects aimed at propelling next-generation voices across film, music and the arts. The special collaboration will champion […]
Smirnoff has announced a new extension of its “Equalizing Music” global campaign through a new partnership with Spotify that promotes equality for women musicians around the world. According to Spotify data, none of the top 10 most-streamed tracks were performed by women artists or bands in 2017. To help make a difference in the music […]