Ben & Jerry’s Champions Hope Over Hate with Ben Cocks’ Compelling Track ‘One Sweet World’

Ben & Jerry’s Champions Hope Over Hate with Ben Cocks’ Compelling Track ‘One Sweet World’

Adelphoi Music has teamed up with singer-songwriter, Ben Cocks, to create a compelling track to accompany a new social activism campaign from Ben & Jerry’s, that champions social inclusion at a time of increasing division. Like the animation it accompanies, One Sweet World sets out with a simple message – that an inclusive and welcoming […]

Gorgeous New Chipotle Film is an Animated Story of Rivalry and Love

Gorgeous New Chipotle Film is an Animated Story of Rivalry and Love

After two hugely successful films in their “Cultivate” campaign — “Back to the start” in 2012 and “The scarecrow” in 2013 — Chipotle and CAA teamed up with Passion to create “A Love Story”, an ambitious animated short directed by Passion Pictures’ Saschka Unseld. The film tells the story of Ivan and Evie, whose innocent […]

Leo Burnett London Creates Miniature World for McDonald’s Happy Meals

Leo Burnett London Creates Miniature World for McDonald’s Happy Meals

McDonald’s has addressed the problem that parents still judge its Happy Meals by their own memories, dramatising the changes through a new TV ad using an animated construction site. The 60-second ‘Always Working’ TV ad by Leo Burnett London uses stop-motion animation to portray miniature builders working around a Happy Meal box within an idyllic […]

JWT Vietnam Creates Animation Franchise to Launch New Brand For IDP

JWT Vietnam Creates Animation Franchise to Launch New Brand For IDP

To launch a new children’s ready-to-drink dairy brand for IDP, JWT Vietnam has created an animation based franchise that includes an ongoing epic story, master-plot, characters, trailers, TVCs, a comic strip series, school and beach activations, and even a planned short movie. IDP’s large-scale move into animation-based branded content steps away from the conventional above-the-line […]

From Potato to Packet: Walkers Crisps As You’ve Never Seen Them Before

From Potato to Packet: Walkers Crisps As You’ve Never Seen Them Before

To mark the launch of Farmershub.co.uk, the new site dedicated to the latest news and debate from the British farming community, PepsiCo UK has built an animated, sustainable sculpture, combining photography and video to tell the story behind Walkers crisps. The animation was created by Royal College of Arts graduate, Sarah Beeby, and captures the […]

Chipotle Makes Magic Yet Again With Fiona Apple and a Dark Animated Film

Chipotle Makes Magic Yet Again With Fiona Apple and a Dark Animated Film

Fiona Apple, CAA Marketing and the Oscar-winning animators at Moonbot Studios prove to be impressive collaborators as Chipotle takes the formula that worked so well two years ago—celebrity cover of a famous song + gorgeous long-form animation + potent environmental message—and replicates it for a new campaign. In fact, it enhances the formula by adding […]

Red Bull’s Titanic Advert Prompts Complaints to the ASA

Red Bull’s Titanic Advert Prompts Complaints to the ASA

Red Bull’s latest advertising campaign, implying that those killed on the ill-fated maiden voyage of the Titanic could have survived had it carried the energy drink, has prompted complaints to the Advertising Standards Authority (ASA). The animated advert, originally released in Germany at the beginning of this year, has been adapted for a UK audience […]