Savanna brand ambassadors took to the streets of Edinburgh ahead of the Easter weekend to get the bank holiday party started. Cruising round the capital in a Savanna branded taxi, they invited people to ‘sing for their cider’ in return for a free journey within the city. Cider lovers had to work for their free […]
The Gin Hub has appointed Impero to launch its newest product – Beefeater Pink. The campaign first launched in Spain – the world’s 2nd largest market for gin – and will roll out to 12 additional markets over the summer. Impero has developed an entirely new visual identity for the gin as well as a […]
All eyes are on the UK right now as Americans become more fixated on the Brits in anticipation of two Royal Weddings this spring and another royal baby. Produced by H.P Bulmer, a cider company with 125-year British lineage and a coveted Royal warrant, Strongbow is inviting Americans to raise a glass and toast the […]
Born from a historic pedigree, and aged at the legendary Stitzel-Weller Distillery, Blade and Bow 22-Year-Old Kentucky Straight Bourbon makes its annual return in honour of the distillery’s 83rd anniversary which coincides with Derby Day. The rare, award-winning bourbon is a limited re-release and will be available in 14 states along with a select allocation […]
Bacardí rum introduced Bacardí Añejo Cuatro (“four” in Spanish paying homage to the brand’s Cuban roots). The new premium rum is barrel-aged, undisturbed under the Caribbean sun, for a minimum of four years and has flavours of mild vanilla, toasted oak, clove and honey. As the luxury trend within the spirits industry continues to grow, […]
Sailor Jerry Spiced Rum, created to honour the Father of American old school tattooing, Norman “Sailor Jerry” Collins, is launching a bold new bottle design with iconography and imagery that further highlight the life and times of Collins, enhancing the rum’s dedication to telling and celebrating his story and building a community of likeminded individuals […]
Mountain Dew announced that after the social media push from consumers to #BringBajaBlastBack, the bottled version of fan-favourite beverage Mtn Dew Baja Blast is making a comeback this summer – in one place, for a limited time only. The beverage will only be available at The Baja Bungalow, which is now accepting inquiries just in […]
Jameson has launched Jameson Space-Aged, a brand new product that uses an ageing method that is out of this world. For over two centuries Jameson’s Master Distillers have shown an almost limitless commitment to creating great tasting whiskey, but their ambition has only ever been held back by one thing – the Earth itself. […]
Campo Viejo, the world’s leading wine brand from Rioja and the UK’s number one Spanish wine brand, has unveiled its latest addition in its Reserva Art Series Limited Edition bottle line-up. Now in its fifth year, the new product in the portfolio will capture the essence of ‘Live Uncorked’; aiming to inspire consumers to live […]
Luxury vodka brand Belvedere Vodka, introduces the newest innovation in its award-winning portfolio: Ginger Zest. On shelves starting April 2018, Belvedere Ginger Zest is a refreshing blend of tangy ginger and juicy spring lemons with a touch of grapefruit, creating a unique flavor profile perfect for a variety of cocktails. Belvedere’s distinctive, time-intensive maceration process […]