An Evolved Identity & Messaging For Optimal Health Pioneer, Hunter & Gather

(In October ’20, Hunter & Gather unveils its NEW vibrant, all-encompassing brand identity)

An Evolved Identity & Messaging For Optimal Health Pioneer, Hunter & Gather

‘Optimal Health’ pioneer, Hunter & Gather has enjoyed meteoric growth over the last three years, going from kitchen table start-up to over £2.5 Million in expected retail sales!   And yet, co-founders Amy Moring & Jeff Webster have long craved some strategic downtime to review, reassess and refine the umbrella identity and language of their rapidly evolving […]

The Fairtrade Foundation Refreshes Branding Ahead Of Next Five Year Plan

The Fairtrade Foundation adopts game-changing impact narrative

The Fairtrade Foundation Refreshes Branding Ahead Of Next Five Year Plan

Fairtrade has refreshed their brand identity with the goal of capturing the hearts of mainstream Britain by conveying the incredible breadth and scale of impact their movement empowers across the world.  While Fairtrade has succeeded in redefining global standards and established social responsibility on business and shopper agendas, many of us are unaware of the […]

Grolsch returns to the UK with new brand identity

• £multimillion investment in new marketing campaign • New branding and packaging for the new 4% ABV beer tailored for UK consumers • New campaign focuses on Grolsch’s provenance - now brewed at its home in Enschede, the Netherlands

Grolsch returns to the UK with new brand identity

Grolsch Premium Pilsner returns to the UK market with a new proposition and new look to match the exceptional heritage of the original Dutch pilsner. Available to UK consumers from mid-September, the launch will be supported by a multimedia marketing campaign focusing on the provenance and quality of Grolsch Premium Pilsner – ‘Double-brewed, for double the flavour’ at […]

Fourth Wave launches ‘friendly’ wine range Hello! in collaboration with Denomination

Fourth Wave launches ‘friendly’ wine range Hello! in collaboration with Denomination

Australian winery Fourth Wave launches a new range of ‘friendly’ plant-based wines called Hello!, with brand strategy and packaging identity by drinks design specialist Denomination. The plant-based movement is booming as more people seek to reduce their dependence on animal products for all kinds of reasons, including health, the environment and animal welfare. To respond […]

Greetings From The Republic of Beer! Budweiser Budvar Brand Refresh Spotlights Czech Heritage

Greetings From The Republic of Beer! Budweiser Budvar Brand Refresh Spotlights Czech Heritage

Budweiser Budvar is launching a striking new design across all its packaging, as part of a brand refresh that puts the focus on the classic Czech lager’s authenticity and heritage, and proclaims its status as the flagship of ‘the Republic of Beer’. The new identity, appearing on cans and bottles in the UK from July, […]

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Mondelez International partner with independent strategic brand design agency Bulletproof to revitalise the Cadbury Old Gold brand identity to regain its iconic status. Bulletproof was appointed to the project in April 2019.  Bulletproof were tasked with modernising Old Gold with a new brand identity in order to reconnect with its audience and gain relevance with younger […]

New Brand Identity & Investment For Better-For-You Snacking Pioneer, Purely Plantain

New Brand Identity & Investment For Better-For-You Snacking Pioneer, Purely Plantain

Having been one of the leading lights of the UK’s guilt-free/permissible snacking movement over the last two years, it’s not surprising that Purely Plantain comes out of #Lockdown in even better health, with a NEW vibrant identity/packaging that celebrates the snack’s proud Ecuadorian ties and SIGNIFICANT investment, Scott Livingston (Westlab) from a proven, health conscious […]

A new identity for Aqua Libra, the UK’s leading sparkling-infused water

A new identity for Aqua Libra, the UK’s leading sparkling-infused water

Leading soft drinks company Britvic have partnered with global brand-led creative agency BrandOpus to create a new identity and packaging design for Aqua Libra. The rebrand aims to drive category growth and increase market share by extending the brand’s appeal to the mainstream carbonated soft drink market. Following its heyday in the 1980s as a […]

Kraft Heinz launches new premium cordial range with PB Creative

Kraft Heinz launches new premium cordial range with PB Creative

London based brand design agency PB Creative, has partnered with Kraft Heinz to develop a new premium tier for drinks cordial brand Karvan Cévitam. Founded in the late 19th century, the original liquid was a concentrated fruit product that could be kept at room temperature as fridges were not widely available. In 1948, the brand took […]

Rustlers celebrates straight-up satisfcation with 2020 rebrand

Rustlers celebrates straight-up satisfcation with 2020 rebrand

Global creative brand agency BrandOpus have partnered with the UK’s number one micro-snacking brand Rustlers to define a new brand strategy and visual identity, which will be launching across the UK this month. The rebrand is in response to Rustler’s ambition to grow market share and expand into new categories. Adrian Lawlor, Marketing & Business Development […]

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