Independent design agency BRANDON and the British pizzeria group, PizzaExpress, have launched a new retail brand identity for their iconic chilled pizza portfolio. Encompassing a new Masterbrand identity, brand architecture and packaging design, the new visual identity imbues PizzaExpress’ 58-year history, whilst refreshing its approach, empowering the brand to extend its lead place within the […]
This month, All About Food and wagamama bring the Asian restaurant brand’s unique magic into retail, with a range of meal kits, pastes and sauces to encourage consumers to create their own wagamama experience at home. All with design by Brandon. With the UK hospitality industry pretty much closed down for most of 2020, wagamama launched […]
This month, XITE Energy launches its new branding and packaging with design by Brandon. XITE Energy is the first UK nootropic drink including three active nootropics – natural supplements that have a beneficial effect on brain function in healthy people. Daily demands for health and productivity are forever increasing, yet time does not, so XITE Energy […]
There is no doubt that brand positioning is extremely important. It is how you are geared to speak to the world; what you have to say and importantly how you want to say it. It is how you want to distinguish yourself from your competitors and the way in which you intend to occupy a […]
Pets Choice has unveiled a new visual identity for its Webbox Naturals pet food and treats range, with strategy and design by brand consultancy Brandon. The new Webbox Naturals brand identity is being rolled out across the dog and cat pet food and treats range. With 7 SKU formats being launched through the retail trade […]
Edible Oils Limited (EOL) is today launching U:ME, a new range of speciality cooking oils with brand strategy, design and naming by design consultancy Brandon. The U:ME range will initially include Sun-Olive, Coconut and Organic Rapeseed variants with other variants to follow and will start rolling out in major retailers this month. EOL wanted to create […]
Design consultancy Brandon has today unveiled a new strategy and brand identity for iconic British brand Horlicks. The new Horlicks brand identity is being rolled out across the core Horlicks’ range; Original, Light and Chocolate variants, with 14 SKU formats launched through the retail trade in September. Horlicks, which have been making malted drinks for over 140 […]
Manchester-based film and creative content company, The Gate, was hired by creative agency, Brandon, to help reveal a new look for the UK’s number one Italian cooking brand, Napolina (www.napolina.co.uk). Brandon was tasked with bringing Napolina’s brand messaging “For the love of Italian food” to life through a 30 second TV commercial. The Gate produced […]
Napolina, one of the UK’s leading Italian cooking brand, has unveiled a new look for its full product portfolio with strategy and design by brand consultancy Brandon. The updated range is currently rolling out, starting with tinned tomatoes that launched on shelf in September. Napolina, which originally launched in the UK in 1965 and is famed for […]