Burger King is Launching the Most Democratically Elected Burger

Burger King is Launching the Most Democratically Elected Burger

From September 2nd to October 6th, Burger King is running a new political event in France as it launches Democratic Burger: the first €2 democratically elected burger. For the first time in the brand’s history, the operation will invite French people to vote for the burger that they want to for €2 for the following […]

Burger King’s Algorithm Lowers Prices as Summer Heat Rises in Kuwait

Burger King’s Algorithm Lowers Prices as Summer Heat Rises in Kuwait

Burger King has launched a first-of-its-kind campaign in Kuwait, running between July 24 and August 3, 2019. Taking into account Kuwait’s scorching heat, Burger King has introduced the ‘Hotter is Cooler’ campaign that ensures reduction in prices of its popular cold in real-time as the temperature soars. This is made possible through a dynamic algorithm […]

Burger King in Brazil Breaks New Ground with Ad Featuring Blind Customer

Burger King in Brazil Breaks New Ground with Ad Featuring Blind Customer

The goal of many food commercials is to trigger physical sensations like taste and smell by using the association of sight and sound. Making people feel moved by the faux-burgers they see on the screen so they swing through a drive-through next time they are out is a tried-and-true technique. Burger King’s latest Brazilian ad finds a […]

Burger King’s 50/50 Menu Won’t Tell You if You’re Eating Plant-Based or Not

Burger King’s 50/50 Menu Won’t Tell You if You’re Eating Plant-Based or Not

Burger King Sweden recently launched two new plant-based burgers – Rebel Whopper and Rebel Chicken King. And, according to Burger King, they taste so similar to real meat that you won’t notice any difference. To prove it, the restaurant, alongside creative agency Ingo Stockholm, is now introducing the ’50/50-menu’ – a menu that will randomly select […]

Burger King App Lets Users ‘Burn’ Rival Fast Food Ads in Exchange for Free Whopper

Burger King App Lets Users ‘Burn’ Rival Fast Food Ads in Exchange for Free Whopper

Burger King has no problem zinging and prodding its rival fast food restaurants. Now, the chain is encouraging fans to ‘burn’ those rivals thanks to a new app feature that sees billboards engulfed in flames. With the ‘Burn That Ad’ campaign, anyone who launches the Burger King app in Brazil and points their smartphone at its […]

Burger King Takes Aim at Starbucks with Launch of BK Café Subscription for Only $5 a Month

Burger King Takes Aim at Starbucks with Launch of BK Café Subscription for Only $5 a Month

Burger King is brewing a coffee deal that can’t be beat. Starting March 15, BK app users can sign up for the BK Café Coffee subscription. For only $5 per month, guests can enjoy a hot cup of coffee anytime every single day at participating restaurants. Freshly brewed to deliver perfectly balanced flavour in every […]