Nespresso unveils its latest campaign which launches its new Master Origin range. The brand teamed up with J. Walter Thompson (JWT) Hogarth, and Gramercy Park Studios to create the series of beautifully crafted films and digital animated spots. Directed by duo Trunk (AKA Will Billany and Steve Middleditch), the visually-stunning films reveal the inspiration […]
McDonald’s launched a new advertising campaign featuring ‘Marianne,’ the grandma who is grateful to the burger joint for not having to cook because their chicken tenders taste so much like her own. Here, she shows a spicier side, with a ‘Sweet n’ Spicy Grandmas’ campaign. Created by We Are Unlimited as a continuation of 2017’s Buttermilk […]
A new McDonald’s branding commercial from Leo Burnett Taiwan features the world champion of women’s badminton Tai Tzu Ying, who once nearly gave up playing the sport. Ying’s image within the badminton community is young and explosive. Her standard is untouchable and over the past two years she has continued to peak. However, in […]
LIFEWTR, a premium water brand committed to advancing and showcasing sources of creativity, and the Council of Fashion Designers of America (CFDA) announced that they will host the opening presentation of New York Fashion Week (NYFW) this September with a showcase featuring three of the newest designers breaking onto the fashion scene: Ji Won Choi, […]
New York Fashion Week is just around the corner (Sept. 6), and Stella Artois wants people to pay attention to the designs, not their mobile devices, so it’s offering up ‘Les Haute Pockets’ for easy stashing. The Anheuser–Busch InBev owned beer brand is encouraging fashionistas to put down their phones and enjoy the runway […]
Canadians love McNuggets. I mean, really love McNuggets. They love eating them, talking about them and posting about them on social. So, McDonald’s Canada and Cossette launched Nuggetiquette: defined as one’s own set of “rules” for eating McNuggets. This campaign celebrates all of the unique ways people eat their Chicken McNuggets. #Nuggetiquette shows us there […]
Posterscope, Dentsu Aegis’ specialist out-of-home agency, has collaborated with Vizeum and JCDecaux to bring snow, infinity mirrors and beer-filled street furniture panels to the streets of Sydney and Melbourne, for the Experimental Series of whisky from Glenfiddich. The Experimental Series from Glenfiddich is a range of ground-breaking single malt whisky. The range features three experiments – […]
Anthem Worldwide, the global creative agency has partnered with Britvic, the British producer of soft drinks to launch a three-day brand awareness and trial event in London. The agency currently works with Teisseire as its lead activation, social and content agency. The Teisseire brand is nearly 300 years old and is famous in France for […]
The Snickers ‘You’re Not You When You’re Hungry’ campaign has plenty of legs, as the latest effort by BBDO New York proves, asking people to get one Snickers bar for the price of two. In the campaign, the brand is back to call out those making questionable decisions online, thus the one-for-two offer in […]
A Tale of 2 Blends is a new campaign released by Ogilvy Mumbai and Red Label. The brief was to to bring to life the brand platform of ‘Swad Apnepan ka’ in the digital space in a way that is engaging, endearing and warm. Much like Red Label tea. Red Label has always depicted the […]