Bulmers has teamed up with Channel 4 and comedian Jessica Knappett for its first TV campaign in four years, launching on Friday 29th June 2018. The Herefordshire-made cider, famous for the variety of British apples that go into every bottle, is celebrating the very best of British culture – embracing the diversity of people, […]
Over the past several years, PUR has been bringing the issue of possible tap water contaminants to the forefront, with the goal of providing consumers with the education and tools they need to make informed decisions about their water. These tools show that, while contaminants are not in all users’ water, they often appear as […]
Weight Watchers International, has announced that it has launched its first global marketing campaign via US agency Translation, that celebrates the liveability of the WW Your Way+ program and how it’s possible to enjoy the foods, behaviours and occasions tied to the season, while continuing to develop healthy habits. The campaign is part of […]
With the sun shining and flora in full bloom, ignis and Calvet Wines brought a little bit of French ‘je ne sais quoi’ to the very British Blenheim Palace Flower Show. Sampling a Sauvignon Blanc, a Muscadet and a St. Emilion, attendees were invited to try the wines with a selection of complimentary canapes designed […]
Thin Film Electronics ASA, a global leader in NFC (near field communication) mobile marketing solutions, announced el Jimador Tequila as a new customer. El Jimador – a leading tequila brand of Brown-Forman, one of the largest American-owned companies in the wine and spirits industry – will use Thinfilm’s complete NFC mobile marketing solution to enhance marketing efforts […]
For the second year running, Nature Valley, the official snack bar of the Lawn Tennis Association (LTA), has teamed up with creative agency Space for ‘The Court is Yours’ campaign, to call on the British public to pick up a racket and get playing. Designed to encourage people of all ages and abilities to get out […]
Snickers is taking its ‘You’re Not You When You’re Hungry’ platform to a new level, with a surly print ad that calls its customers ‘jerks’. The resulting ‘apology’ then promotes the candy bar maker’s new flavours. The campaign, created by BBDO New York, is being rolled out in two instalments. The first, which debuted last […]
The United Nations’ World Food Program kicked off a global campaign June 19 aimed at reaching the public through a 60-second cinema spot that will air in more than 25 countries starting in September. “There are 815 million people worldwide who will go to bed hungry tonight – who are starving, on the edge […]
Global communications agency Maxus and mobile video optimisation firm AdSpruce have partnered to deliver a mobile web campaign for Nestlé that mixes creative design with cutting-edge rich media technology. The campaign, which ran in Pakistan, focuses on driving awareness for the new Nestlé Pure Life brand identity, and utilised AdSpruce’s technology to create a 3D render of the Nestlé Pure Life […]
The insight comes from the fact that soccer players often take a dive for a free kick or to get the opposing player a card. Just click to that little event happening in Russia to see a few examples. But in the KFC Streetwise two commercial, the player makes a meal of it on […]