Rain-Rain stay away, out of Skol’s Carnival way

New campaign from GUT São Paulo & brewing company, Skol

Rain-Rain stay away, out of Skol’s Carnival way

If it were up to Skol, sunshine would be guaranteed for Carnival 2020 in São Paulo. In the ‘Giro na Chuva’ (Spin in the Rain) campaign, Skol wants to help ensure that the festivities aren’t dampened by bad weather so that Carnival-goers can enjoy the event to the fullest. Skol has employed the help of technology that uses an innovative and environmentally […]

Absolut Karnival Takes Carnival by Storm in Trinidad and Tobago

Absolut Karnival Takes Carnival by Storm in Trinidad and Tobago

Absolut is proud to announce that the world-renowned vodka will be unveiling its newest flavor and bottle, Absolut Karnival, at one of the world’s most prominent carnival celebrations in Trinidad and Tobago. The passion fruit and orange blossom-flavored limited edition Absolut Karnival will capture the transformative energy of Carnival. Inspired by carnival and launched in […]

Antarctica Beer: Turning Beer into Train Tickets

Rio de Janeiro’s Carnival is always an outrageous and happy affair. People dress up and they drink and often they drive home—which is exactly what the main-sponsor of the event, Antarctica beer, hoped party-goers would not do. Working with Brazil’s Almap BBDO, they came up with a creative and socially responsible advertising concept called the […]