Glacéau vitaminwater, the original, great tasting drink from New York, has announced a fresh new look to its packaging and reformulations to its ranges. All eight variants will now contain a stevia-based sweetener meaning a reduction of 30% in sugar levels and 30 fewer calories per bottle. Apart from the introduction of stevia, each variant […]
Rewarding responsible drivers with free drinks over the festive period! The popular Designated Driver campaign from Coca‑Cola Great Britain is back, helping reward responsible drivers with free drinks during the festive period. Now in its fifth successful year, the initiative offers consumers a buy-one-get-one free across Coca‑Cola, Diet Coke and Coke Zero during the festive period. This will be supported […]
Coca‐Cola Great Britain is announcing its latest Christmas campaign to help spread festive cheer and happiness to consumers across the UK. The seasonal favourite ‘Holidays are Coming’ TVC will form part of an integrated marketing campaign, with Twitter and Facebook helping to build anticipation as the unofficial countdown to Christmas begins. Before the famous ‘Holidays […]
Coca-Cola retains the #1 spot — Apple jumps to #2; Facebook enters Top 100 as Google overtakes Microsoft Coca-Cola, Apple and IBM lead Interbrand’s 13th annual Best Global Brands report. While Coca-Cola retained its #1 position, Apple jumped to #2 with stellar sales in both developed and emerging markets over the last year. Social media […]
Strong 4% global volume growth in the third quarter with growth across every geographic operating group Worldwide brand Coca-Cola growth of 3% year-to-date Volume and value share gains continued in total nonalcoholic ready-to-drink beverages Strong cash from operations, up 15% year-to-date Third Quarter and Year-to-Date 2012 Highlights Strong global volume growth of 4% in the […]
Company invests €6.5 million in PET recycling facility in France and introduces research aimed at influencing consumer recycling behavior Coca-Cola Enterprises, which produces, markets and distributes Coca-Cola products in Western Europe, is today announcing two new initiatives aimed at improving recycling behavior and infrastructure, as part of its journey to becoming a low-carbon, zero-waste business. […]
Released during the Summer Olympic Games, these special edition packs celebrate Coca-Cola’s partnership with Team USA. Turner Duckworth used horizontal stripes to express the movement, energy and context of various popular sports, and at the same time evoke that most American of symbols, Old Glory. The designs were then carried across multiple pack formats and […]
The Coca‑Cola System in Great Britain (‘Coca‑Cola’), has today announced that it has recycled 10.5 million bottles collected from the London 2012 Olympic and Paralympic Games, returning them to GB shelves as part of new bottles. This will result in 42 million bottles, each containing 25% rPET. The success of this large-scale bottle-to-bottle recycling process […]
The Coca-Cola Company today announced a partnership with JBF Industries Ltd. to further expand production of the plant-based material used in the Company’s PlantBottle™ packaging. The supply partnership will help Coca-Cola continue its leadership in bringing renewable, lower-carbon plastics to the marketplace and move the Company closer to its target of using PlantBottle™ packaging technology […]